The World has a Big Trust Problem. Giga Giving has a Solution.

in #charity7 years ago (edited)

The World has a Big Trust Problem. Giga Giving has a Solution.

Edelman produces the widely lauded Trust Barometer that surveys trust across the world. In their 2017 report they note that "two-thirds of the countries we survey are now 'distrusters' (under 50 percent trust in the mainstream institutions of business, government, media and NGOs to do what is right), up from just over half in 2016. This is a particularly damning set of insights across a number of institutions including the charity space. This loss of confidence will impact charitable giving across the world."

Jeremy Epstein, CEO of Never Stop Marketing produces a set of thought leadership on marketing with insightful blog posts and other fantastic content. In a recent post, Facebook’s Blockchain Problem, he notes that Ad Tech also has a big trust problem. Epstein’s perfectly describes the benefits of "a decentralized ad tech protocol with independently verified actors whose behavioral attributes and reputation are built over time is going to, ultimately, give people the real transparency they want and need to understand exactly who is paying for the ad they are seeing and whether or not that individual or company is trustworthy over a period of time."

The Economist aptly describes blockchain as "a trust machine."

Giga Giving’s platform provides a one-two punch for trust in charitable endeavors. The first addresses the need for trustworthy advertising that reaches the right targets and at the same time and has the virtuous benefit of defraying a portion of the overhead to provide charitable services and goods. Giga Coins represent a medium of exchange and value in the system and are used to purchase advertising. The second is trust in the charitable institution driven by the transparency that is guaranteed by the Giga Giving blockchain based platform.

Our token sale is just under three weeks away.

For those of you who are a bit technical we've registered our ICO and Token using the ENS name service.

You can look us up here: https://etherscan.io/enslookup?q=gigagiving.eth.

If you’d like to take a look at our contract it’s available here: https://etherscan.io/address/gigagiving.eth

You can check out our token here.

Here’s how you can participate in our Initial Coin Offering:


Learn more about Giga Giving and download our whitepaper.

Connect with Giga Giving and join the movement:

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