Hi bitkat, we completely agree with your point of view. Sometimes a like or a short comment can take the place of an intimate conversation that could lead to more than a simple "seen". What we want to achieve is to break the wall of the "fake sociality" of social by driving people to see personal relationships as a mean to build a better society by enhancing what the innate ability of gathering with others is. The limits of time and energy devoted to our relationships is the fact that, in our materialistic society, nothing tangible comes from them and so they could seem "useless". So, in our social economic context, a person should be rewarded for the huge benefit he gives to society just by upkeeping a relationship, in order to break down those "screens" which separate us.