What’s The Best SEO Method For Internet Marketers In 2018?

SEO can be a tricky beast to keep up with as it is constantly changing. But knowing what the trends are and then implementing them is absolutely vital for your business success in the long run. Perhaps you may already be using some of these methods – if not, I strongly recommend starting today!

As you already know, Google is big on content – and a whole industry of content marketers has spawned out of this. In 2018, Google’s focus has shifted even more to unmatched content. That’s to say, high quality content that focuses more on the usefulness of the information rather than keywords. That’s not to say you can’t use them, but offer up a deeper focus on your actual content for best results.

A part of this is creating content that is written for people. We’ve all opened up a webpage that was optimized for search and not people, and it was a horrible mess with nothing useful. We left! Now you need to make that connection happen – and then bolster it by building a strategy that works around building a network through social media as well as your website and blog – and yes, video marketing can and should be a part of that strategy.

One things for sure: the best method of 2018 is all about being genuine. In a year where fake news has dominated the headlines, people are looking for someone they can trust and build a real relationship with. If you can do that consistently, then you’re not only meeting the ever-changing rules of SEO by honoring the basics, but also building a credible brand for yourself.

It’s not rocket science – it’s simply smart work!