BIG MISTAKES WE MAKE AS NEW ENTREPRENEUR!!!

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Why most startup business don’t succeed? Initially we should recall, as a business owner you should totally forget about your personal feelings the only feelings that matters, are of a person you’re targeting as your audience, meaning, as the world evolves, us as humans our perception toward the world evolves too. Example, if I am in fashion design and I have to design something for you, in the 90s I would have designed a bootleg jean and a nice orange silky shirt and trust me, it will look good on you with your pitch black afro, your gold rings, in the 21st century we just rip our jeans and have less thought about it. Now, what am saying is, if you design bootlegs and silky shirt today you couldn’t make a dime, why it that? Because the world has change so is our way of looking at things. The lacking of change in perception will be a problem, as entrepreneurs that’s the most important aspect we should look at, change in perception.