I enjoy what you write, very thoughtful work. I can't speak for how things are in Africa but in the US companies have to deal with a double edge sword, the internet.
Companies use the internet for business promotion and seek high positive visibility on the internet. They become very fearful of that same internet when negative publicity starts coming their way and most of the time are quick to respond with a change in position or behavior on their part. So it doesn't take as many people to effect change here as it did before the internet existed.
The telephone company here used to say "let your fingers do the walking" which referred to using the yellow pages book they published with all the businesses listed by category, so instead of walking or driving around you could find them in the book and call them. That slogan would work very well now for protesters, only one slight change needed. "Let your fingers do the talking", instead of walking.
This applies to politicians as well, same sword for them.
Until next time,
@sultnpapper