VIDY – Envisioning the Video Advertisement Industry

in #blockchain6 years ago

Introduction
Vidy is a blockchain based decentralized video ad distributor platform which place video ads behind the text of web pages through their NLP consensus layer. As per the source, around 600 million people run ad blockers on their phones and desktops because they now tired of being abused by the advertisement industry. They have created a decentralized video ad platform which ensure a strong, steady, and equally profitable channel for publishers and advertisers.

Problem
Today, many advertisers and ad exchanges are complaining about deep shortage in inventory on the web for video advertisements. Inventory means the digital real estate where publishers can place an advertiser’s video ad on screen for users to see. Advertisers are not getting that much revenue for what they deserve. People get annoyed through ads.
There is many fraudulency occurred in a video ad global service. They are –
By middlemen in the video ad industry via misrepresentation of pre-roll ads where a distributor will mislead an advertiser about where, when, and how their video ad appears on content pre-roll. Ads are abusive and ineffective.

Solution
The solution where Vidy is come up with their first, decentralized and truly distributed video ad platform for fair and consensual advertisement consumption. Vidy has come up with their NLP consensus layer solution which is an invisible layer that rests on any web page, allowing advertisers to place their video ads behind the text that they are linked to. Providing decentralized solution through blockchain technology to bring transparency, security, equity and privacy to ad distribution for all parties. Another they have come up with their truly distributed solution which is built on Ethereum Blockchain which keeps unparalleled track record, reliable smart contract technology for global video advertisements.

The Team
Patrick Colangelo – Founder & CEO – He’s graduated from Harvard College in 2014. He’s the Founder and current Chairman of Black Diamond Capital Investors. He’s having expertise in handling products and operations and in programming.
Matthew Lim – Co-Founder – He’s an ex-investment banker from Credit Suisse and spent 3 years directly impacting several multi-national deals in Asia. He had executed 8 8 IPOs and Debt Issuance during his time at Credit Suisse. He’s having expertise in Finance and graduated from National University of Singapore in Finance.
Daniel Sullivan – Strategy – He graduated from Harvard College in 2011 with degrees in Economics and Computer Science. Previously, he was an Investment Associate at private equity frim Silver Lake and was a Venture Investor at JHB Partners which is a prominent SF angel fund.

Token Matrix
Token – VIDY
Total Supply – 10 Billion VIDY
Price – 1 VIDY = 0.00001673 ETH
Soft Cap – 15000ETH
Hard Cap – 60000ETH
Pre-Sale – TBA
Crowd Sale – TBA

Social Media Reach
Facebook – 7025+ Followers – https://www.facebook.com/VidyCoin/
Twitter – 7290+ Followers – https://twitter.com/vidycoin
Telegram – 25560+ Members – https://t.me/VidyCoin

Verdict
The Social Media hype is excellent, and they are very much active on their Telegram Group.
The Website and Whitepaper is explained very well in detail and easy to understand.
There are 12 core members in the leadership team, mostly having background experience in Engineering. They are having expertise in Marketing, Business Development, Graphic Designing, Mobile Industry, Development, Programming and Blockchain Technology.
They have 9 advisors on board who are having expertise in Software, Programming, Sales & Marketing, Investments, Digital Marketing, and Blockchain Technology. Some of them are having working experience with P&G and Coca Cola.
The Roadmap is provided till 2019 and well explained. The Demo version is available on the website.
The have partnered with CNN Indonesia, Esquire, Mediacorp, Vespa, Mercedes Benz, The Business Times etc.

For Detailed Information
Website – https://vidy.com/
Whitepaper – https://vidy.com/static/whitepaper.pdf
ANN Thread – https://bitcointalk.org/index.php?topic=4607821.0

Bitcointalk Username – ritikagupta
Bitcointalk URL – https://bitcointalk.org/index.php?action=profile;u=1375471
ETH Address – 0xA6119b0AF2EC4A3e8A64f8ADA1dBF152f06eC392

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