One of the key drivers behind this growth is the increasing popularity of eSports. While this phenomenon began as a niche activity only enjoyed by a small number of hardcore fans, it is now becoming a mainstream phenomenon that attracts an ever-growing audience of fans. As a result, many gaming and gambling services providers have started offering special loyalty programs that reward gamers for their participation in eSports tournaments and there countries where online gambling is legal and you can check this link right here now . This provides them with an incentive to keep playing and spending money on these services, which in turn helps these providers to attract new gamers and retain existing ones.