INS

Foodstuffs are one of the largest consumer markets, estimated at $ 8.5 trillion in sales by 2022 according to the IGD. Online foodstuffs are seen as the fastest growing segment that will drive the entire global market in the next 5 years, which is expected to reach $ 300 billion by 2020. However, this huge market is dominated by retail giants like Walmart, Amazon, Costco or even local wholesalers. Exceptional growth comes along with the rapid increase in global food demand and wholesale prices, causing two major interrelated issues: (1) misuse by grocery retailers who can dictate which products to package, price and promote & (2) promotional trade ineffective that adds more cost to the consumer. Consequently, consumers and producers are negatively affected.

Therefore, the INS ecosystem is created to bring together producers and consumers in the grocery industry without the need for intermediaries and by using smart contracts. In turn, this allows a more personal and transparent shopping experience with lower prices and better quality. While manufacturers have full control over pricing, marketing programs and the availability of their products, it is possible to directly market to consumers.

INS implements a decentralized ecosystem that allows consumers to save up to 30% of daily grocery purchases directly from food producers. Consumers will be able to decide which brands they want and the items they need. They call it "Consumption 2.0" because 21st-century customers get bored with one-way communication, where retailers push goods to those who maximize retailers' profits - not what consumers really want. They also want consumers to have unhindered access to independent and local producers, including farmers who are incompatible with the retail supply chain or procurement requirements and can not get their goods on retail shelves.

Ins Working System is a smart blockchain contract application. Blockchain is a shared database technology, the most popular for the underlying bitcoin digital currencies. It works with related databases that update digital books non-stop.

Users can use several payment methods such as BTC, ET, INS, and equipment. This will help all users to make transactions easier and safer. Using Cryptocurrency Ins user will be able to send money safely.

Ins is a market that connects producers with consumers directly. The platform also rewards users, as well as referral systems. Like existing markets like Amazon, ebay and Lazada, Ins provide added value with the adoption of smart contract blockchain. Innovation in the field of cryptocurrency with blockchain technology will change the pattern of spending a lot of people.

Platform / product

Ecosystems involve 4 components: platform, consumer, manufacturer and fulfillment (operator and worker fulfillment center, courier)

The platform is a decentralized market where manufacturers can register their products for sale, run promotional loyalty campaigns, and get customer feedback. Consumers can buy high quality products online at cheaper rates, which will be delivered to fulfillment centers before assembling orders and delivering to consumers. The use of blockchain and smart contracts will simplify supply chain management, enabling faster, cheaper, and more secure transactions. Consumers can pay with fiat or cryptocurrency (BTC, ETC) at a lower cost (less than 3%) with limited access to prizes, while the INS token gives zero transaction fees and full access to the prizes set by the manufacturer.

Manufacturer.

Manufacturers are companies or individuals in the business of fresh produce, groceries, and household goods that can be consumed. From local farmers to large multinational companies, such as Procter & Gamble, Unilever, Coca-Cola, etc.

The producer's role includes:

• Publish products.
• Submit products ordered by the consumer to the fulfillment center.
• Promote INS ecosystems by bringing in traffic through the promotion of derived apps.

Incentives for manufacturers include:

• Publish products to make them easily available for ordering.
• Give a fair price on their products and compete openly with other manufacturers.
• Customize the official application of INS according to their own brand, promote it to consumers to increase repeated use and
• get cross-marketing rewards.
• Serve in a trusted way to maintain a high ranking score and attract more customers.
• Give attractive promotional and fidelity gifts to get and keep consumers.
• Get direct customer feedback.

Consumer.

Consumers are individuals or companies who want to buy high quality online shopping at a lower price. Orders can be placed through INS sites, INS applications or factory-specific applications from app reference implementations.

Consumer roles include:

• Find products listed by the manufacturer, create an order, and pay for them.
• Participate in feedback requests.
• Accept promotional rewards, loyalty, referrals, and feedback.

Incentives for consumers include:

• Ordering everyday items and consumer products is cheaper than in retail stores.
• Get orders delivered to your doorstep without spending chalk for offline shopping.
• Leave feedback to influence producers.
• Get a variety of awards.
• Fulfillment of operator center.

The fulfillment center operator is the owner or lease of existing warehousing facilities and / or fleet delivery. They provide a space where workers take products sent by manufacturers and assemble orders.

INS plans to build a network of compliance center centers in 8 cities worldwide to accelerate adoption, build effective business processes, and strengthen positions by combining the scale of online platforms with the size of the physical network of fulfillment centers and related operations. . INS will seek to engage independent central compliance operators to join the INS ecosystem to trigger further geographic expansion.

Fulfillment of central workers.

The fulfillment center workers, employed by the fulfillment center operators or acting as independent contractors, will follow the instructions received through the INS compliance application to:

Collect products sent by the manufacturer to the fulfillment center.

Raft the product into order.

Pass the order to the courier.

INS will seek to attract independent workers to join the ecosystem.

Courier.

Courier, employed by the courier company or acting as an independent contractor, will follow the instructions received through the INS compliance application to:

• Take order from fulfillment center.
• Send order to consumer.
• INS will seek to attract independent courier and courier companies to join the ecosystem.

Power

• Value creation to address real-world demands using blockchain technology - lower prices, more convenience
• higher, better quality, more transparent and unique gift program directly from the manufacturer.
• Getting interest from 20 FMCG producers (Unilever and Mars).
• Supported by successful crypto-currency partners such as Bancor and Wing founders

Concerns

• This project is only a proof of concept with no actual product until the end of 2018 if everything goes accordingly
• plan.
• Adoption of manufacturers that mainly deal with large quantities instead of working in individual orders
• Intense competition in the online wholesale industry with successful giants like Amazon Fresh or other local retailers
• focus on products and online discounts
• This project can turn into a patented "pyramid scheme" that pushes products to buyers through
• incentive program, making it a discount online store running with a loyalty program while burning gas costs.

Competition

Currently, INS has no direct competitors in this field using blockchain technology. However, they have to face challenging competition with traditional online retailers like Amazon Fresh.

ICO- INS Token Crowdsale

The token of sale will commence at 11:00 (GMT) on November 27, 2017 Payment method: BTC, ETH, LTC, DASH, USD (bank transfer) Target: 150,000 ETH Soft cap: 30,000 ETH Hard cap: 200.000 ETH Token exchange rate: 1 ETH = 300 tokens INS Total token inventory: 150.000.000 Purchase min: 0.1 ETH

1. There is no token manufacture, printing or mining after the end of the ICO period
2. Token will be transferred after ICO is complete
3. If the soft cap is not reached, the funds will be returned to the participants
4. After reaching the target, ICO will last for no more than 7 extra days
5. After grabbing the hard hat, the ICO is about to end

Details of Token sales

ICO: December 4 - December 25, 2017

ICO Price: 1 ETH = 300 INS token

Tokens on sale: 30,000,000 (60% of total supply)

Soft cap: 20,000 ETH

Hard cap: 60,000 ETH

Vesting period for team: 2 years

Review:

Token Symbol: INS

Max token supply: 50,000,000

Mining algorithm: the token is not mined but runs on the Ethereum network.

Standard token: ERC20

Type of cryptocurrency: token

ROADMAP

The Team Team

strong with background in food & wholesale industry. INS founder - Peter Fedchenkov is a Harvard MBA and formerly worked for Goldman Sachs and IBM. Together with Dmitry Zhulin, an early cryptocurrency investor and venture capital expert, they set up Instamart - Russia's largest low-cost carrier that generated revenues of up to $ 25 million in 2008 with an investment of $ 10 million. The team also has Dmitry Khovratovich, a recognized expert in cryptography and security who designs Argon2 and Equihash.

Their advisers include several well-known names such as Bancor founder Eyal Hertzog, Keynote Moe Levin CEO and PR experts focusing on blockchain - David Wachsman.

Conclusion

In general, the project creates value for consumers to address important issues in the grocery industry, paving the way for mainstream blockchain technology in real-life business. Supported by a strong team with experience and connections in the field to develop partnerships with key players is an important point. However, one has to be cautious with some concerns especially the utility of INS coins, reflecting the great value stated, which can turn out to be successful when mass adoption occurs. At the time of issuance the USD value of the seal is approximately $ 45,000,000 which is currently a medium fund raiser. This combined with a limited token inventory leaves room for future price appreciation, therefore, depending on the roadmap and progress of the project to gain partnership with key industry partners.

Detailed information:

Website: https://ins.world/

Whitepaper: https://ins.world/INS-ICO-Whitepaper.pdf

ANN: https://bitcointalk.org/index.php?topic=2208591.0

Telegram: https: // t.me/ins_ecosystem

Twitter: https://twitter.com/ins_ecosystem

Facebook: https://web.facebook.com/ins.ecosystem/?_rdc=1&_rdr

Reddit: https://www.reddit.com/r/ INS_Ecosystem

Author: Nengdayanti

Profile: https://bitcointalk.org/index.php?action=profile;u=1687217

ETH: 0x445CD0422b50F8f870c288D2e78762E3a3b34308