Introducing Vidy: The world’s first decentralized ad network
Welcome to Vidy
Can Blockchain Give Consumers More Control Over How They View Ads? What if you see a link and hold down to watch that ad, you earn money ?
For the first time ever, when you see a Vidylink and hold down to watch that vidy ad, you earn money.Vidy compensates you with VidyCoin (VIDY) for each second that you hold down. The longer you hold, the more you earn. You can even make a purchase on that video using your VidyCoin with just one tap.
What is Vidy ?
Vidy is the world’s first decentralized ad network, powered by the Ethereum blockchain.
Vidy’s ad platform allows advertisers to embed video ads directly into hyper-relevant website text, improving user experience, ad conversions and publisher payments.
With just a hold, users can now reveal tiny hyper-relevant videos embedded in the text of any page on the web, unlocking a whole new dimension of the internet. All ads are placed with an NLP consensus protocol driven by miners.
With a team of veteran engineers, industry-leading advisors and world-class brand partners, Vidy is on it’s way to reinventing online advertising, e-commerce, and entertainment.
How VIDY Ecosystem works?
Vidy’s ad placement mechanism is a proprietary open-source NLP protocol, run by miners, that automatically places video ads on a massive scale into the hyper-relevant text of millions of publisher pages.
Vidy’s Tri-Layer Solution
Circular hyper-relevant tiny videos that pop up while holding down on Vidylinks.
Vidy indexes hundreds of millions site pages and parses the natural language on screen for matching against the NLP Protocol. This becomes the total available inventory for ad placement on live ad campaigns.
Application Layer
The application layer is the consumer-facing distributor of video ads across the web, encapsulated in an SDK that can be installed with just a tap by any publisher.
Consensus Layer
The consensus layer receives user data along with ad performance information from the data layer and processes it as inputs in the placement-scripts that it runs. This is done in conjunction with decrypting the smart contracts that are handed off for user-data target application.
Data Layer
The data layer is the foundation of the Vidy Ad distribution platform, concurrently communicating with the application consensus layers, and transparently maintaining all incoming data in the immutable Vidy ledger. The data layer maintains a record of all embed placements, hold times, VidyCoin payouts, VidyCoin staked balances, and all VidyCoin transactions via the application layer’s one-tap purchase modal.
The First Open NLP Protocol
Vidy’s ad placement mechanism is a proprietary open-source NLP protocol that automatically places video ads on a massive scale into the hyper-relevant text of millions of publisher pages.
This open NLP protocol is run by miners who are compensated with VidyCoin for each successful placement and corresponding decryption of a visitor’s data profile which is locked in a smart contract. Vidy analyzes and indexes trillions of words of text on publisher pages across the internet and matches them through its AI-powered deep natural language understanding models with parsed and transcribed advertiser videos.
What is Blockchain?
Blockchain is technology that offers a digitized, decentralized, public ledger of the exchange of data. Its decentralized nature means no single person or company controls data entry or its integrity, and its method “chains” together data entries so that they cannot be modified later. Blockchain provides a way for large groups of unrelated companies to jointly keep a secure and reliable record of the exchange of data.
What are the benefits of blockchain in the media and advertising space?
Given the complex nature of the digital advertising supply chain, blockchain technology can offer greater efficiency, reliable and high-quality data.
Blockchains can create a more efficient medium by which two or more completely anonymous or semi-anonymous parties can complete various types of transactions potentially at a low cost.
Since blockchains are decentralized peer-to-peer networks, there is no single point of failure and no single access point for malicious hackers. Thus, it enhances safety and security for data.
This ability to keep a fully verifiable and immutable ledger or database that is available to all members of the blockchain provides a layer of trust and transparency that isn’t always available within media and advertising processes.
While blockchain will not cure all of ad tech’s problems, it can be beneficial in situations where there is censorship and both sides of the supply chain (i.e. publisher and advertiser) are disadvantaged by not having access to that information.
The VIDY Team
Patrick Colangelo of Vidy talks about the Vidy team.
Road Map:
Q1 2018
Build on 2017 infrastructure
Assemble Advisor Team
Finish the demo product
Prepare for ICO
Q2 2018
Conduct the Vidy ICO
Beta launch platform
Pilot with Publishers
Refine Ad platform
Q3 2018
Expand indexed sites
Unveil OTP in production
Release Control Dashboards
Integrate blockchain pieces
Q4 2018
Launch 10 web hooks
Grow database of Vidys
Acquire 100 top advertisers
Launch user data containers
Q1 2019
Launch V1 of the platform
Index 1 million publisher pages
Release full dashboard
Finalize NLP consensus layer
Q2 2019
Unveil V1 of blockchain
Launch Miner-driven protocol
Index 10 million publisher pages
Expand on all web properties
Partners
Vidy has amassed millions of users worth of publisher partnerships, and has garnered the interest of the biggest brands in the world
1 CNN-Indonesia, 2 Esquire, 3 Bazar, 4 Medacorp, 5 sph, 6 OSIM, 7 TWG-Tea, 8 Lady M, 9 Kaltendin, 10 Deliveroo, 11 The Business Time, 12 Mersedese, 13 Men’s Health ,14 Robb Robert
Community Exeptence
vidy has 25k follower in telegram, 6.5k on tweeter, 5k on Facebook, and 5 k on Reddit , 7k on YouTube and they just started
Important links:-
Website: https://vidy.com
Whitepaper: https://vidy.com/static/whitepaper.pdf
Telegram Group: https://t.me/vidycoin
Twitter: https://twitter.com/vidycoin
Facebook: https://facebook.com/vidycoin
Bounty: https://bitcointalk.org/index.php?topic=2525543.0