The best part about the Blockchain developers is that they have so much that they can transfer from traditional online world onto the blockchain and still it would be new. I guess that is the advantage for early adopters of the technology.
Ideas like FlipNpik are so commendable because they are serving as the first explorers into the this new place and would be champions that define the future outcome for a lot startups to follow.
From what I have read in the post - At the heart FlipNpik would serve in traditional social media platform for small businesses but with several added advantages. One of them being shared resources and thus shared wealth. This is a genuinely great idea and it remains to be seen how the market reacts to it.