Data “All You Can Eat” For Free

in #blockchain6 years ago

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When it comes to data privacy, you can never be too careful. Without you even knowing, big companies mine your data and use it to create actionable insights that rake in fortunes on a yearly basis. By some estimates, the data brokerage market has an estimate of 250 billion USD with a 13,5% increase in the last four years. With the help of your personal data, Netflix can provide a personalized experience and companies like Google register all the searches you use.

Granted, by providing this kind of data we get a better service in return but the current model where we just give our personal data for free has to change and pay the consumer for the data he generates. With the help of blockchain technology and Smart Contracts, we could empower consumers to take a stand in the face of these big corporations.

Opiria: the data bridge for consumers

The Opiria ecosystem will be the marketplace where users can directly sell their personal data to companies of their choice. The companies looking to create actionable insights can fully trust the Opiria network as they can directly source the data they need from the users of the network thanks to a decentralized peer-to-peer system that assures stability and scalability along the full cycle.

The PDATA token

Say, you want to participate on the platform by providing your personal data, you must create an account and select what kind of information you want to disclose. Companies then bid for the consumer’s data, at this instant, a Smart Contract will be triggered binding the two parties together. Once the data is relayed to the company the consumer will receive a fair payment in the form of PDATA tokens. As the platform grows steadily so will the value of the PDATA token so users can choose to hold it for a longer period, trade it on a select number of exchanges or use it for its utility on the Opiria platform. Those who opt-in to sell their personal data can rest assured of the following conditions:

  • The consumers have full control over the sharing of their data
  • Proper compensation correlated with the provided data
  • Direct data flows from the consumer to the chosen company, cutting any middleware
  • Willing consumers that are happy to share their data

With such a platform a fully transparent shift can be achieved by creating a secure marketplace that will motivate consumers and individuals from around to world to disclose their data rather than fighting veiled data brokers that snatch the data for free and resell it to the highest bidder.

Opiria aims to raise 30 million USD through a token sale. The ecosystem is set to hit the live markets by March 2019 and a projection of at least a quarter billion of consumers by the end of 2023. If you are interested to find out more about this revolutionary data marketplace head over to https://opiria.io, Telegram, ANN Thread, BOUNTY Thread for more information!

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