5 Bonus Types in Multi-Level-Marketing Explained

Crypto and investment companies often use a multi-level affiliate program. For active community members, this is one way to earn extra income, and the most successful affiliates earn tens of thousands of dollars and more. One of the sources of income in multi-level marketing is bonuses. In this article, we will analyze how 5 types of bonuses work in blockchain and investment companies.

Bonus Types in Partner Marketing

Partner marketing bonuses are typically incentives offered in multi-level marketing (MLM) or network marketing strategies. They're designed to motivate members to invite new participants and sell products. Here's a breakdown:

Firstline Bonus

This is a commission earned from direct sales or recruitment. For example, if you recruit someone and they make a purchase or pay for joining, you receive a percentage of that amount.

Downline Bonus

This involves earnings from the sales or recruitment activity of people you invited (your downlines). For instance, if someone you invited (A) recruits another person (B), and B makes sales, you get a percentage of B's sales.

Leader Pool Bonus

This is typically reserved for high-ranking members in the network. A portion of the company's overall profits is pooled and distributed among these leaders. The more successful your network, the higher your share of the pool.

Pool Bonus

This is similar to the Leader Pool Bonus but might be structured differently. It could involve a specific product or campaign where a portion of profits is shared among qualifying members.

Rank Bonus

As you advance in rank within the organization (usually by achieving certain sales targets or recruiting goals), you might receive a one-time bonus. This serves as a reward for reaching a new level.

Example

Let's break down all the bonuses with one example.

• You invite John, earning a Firstline Bonus.
• John invites Emma and sells products, earning you a Downline Bonus.
• As you advance by adding more people and achieving higher sales, you move up in rank, earning Rank Bonuses.
• If you reach a leadership level, you become eligible for a share of the Leader Pool Bonus.
• There might be a special Pool for a particular campaign, contributing additional earnings.

Remember, the specifics can vary significantly between companies and programs, so it's crucial to understand the particular rules and structures of the program you're involved in.

More precisely, the principles of applying bonuses can be examined using specific examples. An example of a company that uses all five types of bonuses is DarWin Enterprise. You can read more about how the company and affiliate marketing works here.