As global population continue to rise so is the rise in demand for fresh food. Fresh food require a certain temperature window in order to preserve it’s freshness. Technological advancements over the years have made it possible to transport fresh food from one country to another successfully. The cold chain is responsible for the preservation and transportation of fresh food in the proper temperature and the successful delivering to the consumers. In order to successfully transport fresh food produce right from the point of harvest to the consumer, due diligence, attention to handling and packaging, a controlled temperature transport are all needed. As shippers continue to develop new methods for faster and safer cold chain, they are still problems bordering on transparency and lack of real time monitoring in cold chain.

The Problem

Temperature excursion in cold chain is something that happens with no prior warning and it usually result in the damage of products. The current cold chain solutions lack the technology to detect and resolve problems that may arise in real time. Annually food companies have to dispose spoilt food worth billions of dollars, this has resulted in incurred cost and losses. This is not the end of it, it’s estimated that the amount consumers spend treating foodborne illnesses outweigh this loss. Lack of transparency means that food companies cannot be certain about the quality of food they’re selling and consumers on the other hand have no knowledge of the quality of food they’re consuming.

ZetoChain Solution

Zeto has been in the supply chain business offering large retail brands efficient solutions for their supply chain needs through their IoT platform. Fuelled by the desire to revolutionise cold chain, Zeto wants to integrate blockchain technology into it’s already existing IoT platform and create ZetoChain. Leveraging #IoT, data analytics and #blockchain technology, ZetoChain will be able to bring about the needed cold chain solution by enhancing transparency, visibility of products, establishing trust, and improving insights through timely intervention of all the parties involved in the cold chain. We are aware that the slight occurrence of temperature excursion during the logistics process could result in the damage of food items, by integrating blockchain technology into the cold chain supply process, shippers and retail companies will be able to track products in real time and in the event of a temperature excursion, the concerned parties will know when and why it happened and take prompt action in order to savage the situation.

During production, a Zeto label will be assigned to a product’s barcode through the Zeto app after which a smart contract will be created with the detailed temperature parameters acceptable for the product. This Zeto label combined with the Zeto Real-Time Monitoring system will enable real time monitoring in the supply chain. The benefit of this solution is that every product is written to the blockchain and the information is available to anyone who has the Zeto app. With the help of the Zeto app, retail companies and consumers will be able to verify the quality of food they are selling and consuming consecutively. Trust will be built, sales increased and losses significantly reduced leading to increase in revenue. This is a great win for all the parties involved.

Tokenomy

To fuel the ZetoChain ecosystem ZetoToken was created, an ERC standard token based on the Ethereum blockchain. Through the adoption of ZetoChain and the demand for ZetoToken, token holder will reap considerable value. They are many use cases of ZetoToken, clients can use it to pay for software licences and receive a significant discount, users of Zeto app will earn ZetoToken for checking for a product using the Zeto label etc.

ICO Details

Total token supply: 340m ZETOTokens
Available for Crowdsale: 150m ZETOTokens
Crowdsale date: July 9th to July 31st
Accepted Payment: ETH
Crowdsale price: 1 ZETOToken = $0.1.

Summary

There’s no doubt that the successful application of blockchain technology into cold chain will bring an end to the current problems companies and consumers encounter. A scandal is something no company would want to be associated with and foodborne illness is not something to be happy about. #ZetoChain will be able to provide retailers with a lasting solution to efficiency, save cost, brand image, above all a transparent cold chain and consumers with the best quality food.

Important ZetoChain ICO Links
Website: https://zetochain.com/
ANN Thread: https://bitcointalk.org/index.php?topic=3219785
Whitepaper: https://zetochain.com/static/docs/ZetoWhitepaper.0aaa18e97dbb.pdf
Telegram: https://t.me/zetochain

My Bitcointalk Profile https://www.bitcointalk.org/index.php?action=profile;u=1456130
ETH Address 0x637936125a026df6BE052742B11319A950c9Bc7c