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They own many industries including the World's biggest shipyard and construction firms. Fingers in many pies, automotive is only a small fraction of their business.

Agreed with you very much. Many overvalue an ICO because they are associated to a corporation, indirectly degrading the real meaning of the crypto ecosystem. Hyundai began as an IPO. ICO is the alternative to the over regulated IPOs as well.

It is backed by Hyundai BS&C an IT and construction company, not Hyundai motors

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