[ICO] [BOUNTY] indaHash: Decentralization in the World of Influencers
Hi guys! Do you read bloggers on Instagram or watch vlogs on Youtube? I’m sure you do. And for sure you feel that these people are your friends. For today using influencers’ fame is the most progressive way to advertise products. Recommendations in social networks are gaining popularity and gaining more and more trust. To date, Influencer Marketing is the most dynamically developing sphere of the advertising segment around the world. So, today I will tell you about the project of the most influential participant in the global advertising market. To date, it is indaHash that is the largest international platform for marketing campaigns of agents of influence. It unites more than 300,000 influencers all over the world. The company has released applications for iOS and Android and already has an extensive network of offices around the world.
So, this year the team decided to tokenize the work of influencers. The purpose of this update is to revolutionize the way brands interact with other brands and audiences. The team launches the coin indaHash to create a single means of payment for the work of influencers around the world. Through the introduction of the indaHash coin, the team seeks to tokenize the Influencer Marketing and solve a wide range of problems and tasks arising from the interaction of influencers, brands and fans. Opportunities that would be unavailable without tokens will become available. In my opinion, the biggest advantage of such tokenization is the increased financial security of the influencers (the need to reveal personal data for making payments disappears).
Through tokenization, influencers can effectively compete with traditional media (TV, radio, newspapers, etc.) and greatly simplify the management of relationships with their subscribers and brands. Properly thought out cryptoeconomics will help transform the coin into a world currency standard for the organization of all activities of agents of influence.
Influencers can issue their own tokens to establish relationships and increase the degree of engagement of fans. After all, subscribers are the core of the power of an influencer, and the audience should be encouraged. In addition, influencers will have personal advantages, for example, thanks to the internal rating system of indaHash Score, which determines the effectiveness of the influencer’s work with his/her audience, it will be possible to receive discounts on goods. This is made possible by the Pay-with-Fame service. The higher the rating, the less you have to pay for goods in the indaHash currency.
The system of interaction on the platform is quite simple. There are three groups of participants in this process: brands, influencers and the audience. Brands pay for marketing campaigns conducted by influencers. By receiving an indaHash coin, influencer can exchange it for brand products and discounts, as well as access to new products. In addition, influencers can create their own tokens and use them to increase the level of engagement through rewards and gamification. The influencer’s audience can receive tokens for subscription, data distribution, commenting, likes, participation in events, etc. After receiving tokens, subscribers can use them and exchange them for exclusive offers (for example, closed meetings, social events, special prices), made up by influencers.
In general, the tokenization of the platform greatly simplifies the relationship between brand, influencer and his/her audience, providing benefits for all the parties. The advantages of this process are obvious: instant payments from any corner of the world, automatic transfers of funds, no minimum or maximum withdrawal amounts, protection of personal data of agents of influence, additional incentives for activity and increased involvement, etc.
To raise funds for the project, the team launches the ICO, consisting of two stages: pre-(from November 8 till November 15) and main sale (from November 29). To attract investors, the team has prepared a number of bonuses. In total, it is planned to issue a maximum of 400,000,000 IDH tokens. 2% of tokens are allocated to the bounty campaign. For more information on terms of participation see the links below.
Useful links:
Web-site: https://indahash.com/
White paper: https://s3.eu-central-1.amazonaws.com/idh-files/ico-landing/indahash_whitepaper_ico.pdf
ICO FAQ: https://indahash.com/ico
Bounty thread on BTT: https://bitcointalk.org/index.php?topic=2290709.0
Telegram chat: https://t.me/indaHash_chat
Twitter: https://twitter.com/indaHash
Facebook: https://www.facebook.com/indahash/
Youtube: https://www.youtube.com/indahash
My BTT profile link: cr_liev, https://bitcointalk.org/index.php?action=profile;u=1046642;