BehaviourExchange (BEX) offers data that Google and Facebook keep away from you
Exchanging Behaviour might seem strange idea but this is what new Big Data ICO project is all about. Let’s take a close look of that amazing innovation.
With the help of Blockchain technology and its own cryptocurrency BEX, BehaviourExchange offers similar profiling that Google and Facebook are offering. And a lot more. Apart from identifying and profiling each individual website visitor in real-time, BehaviourExchange’s uniqueness is also offering automatic website’s content adjustment based on visitor’s demographic characteristics and interests.
There are two major problems for B2C businesses. First they don’t have enough traffic and even more important they don’t know who their web visitors are — i.e., what are their characteristics, such as gender, age, income level, purchasing habits, what they are interested in, the food they like, the problems they have, the emotions they feel (i.e. demographic characteristics and interests). This is critical for their success, growth and even survival.
BehaviourExchange offers a permanent solution to this problem. Businesses will know who their visitors are 24 hours a day, 365 days a year. Furthermore, they will know their visitor’s demographic characteristics and interests. The technology will enable websites to adjust their content in real-time to every visitor in order to meet their needs.
How does BehaviourExchange work?
BehaviourExchange developed the technology that utilizes massive quantities of visitor behaviour information (true Big Data). All this information is ran through sophisticated artificial intelligence models to create high-quality user profiles. The models make use of different aspects of visitors’ habits, such as demographic characteristics and interests beside visiting frequency, time of day, day of the week, time spent, the content they read, etc.
Services that BehaviourExchange offer will be introduced to crypto world with new BEX token cryptocurrency. With Blockchain technology, BEX will decentralize systems of Big Data profiling in order to expand the websites network and the number of personal profiles much faster so the service will be offered to millions of companies worldwide.
Using Blockchain and token based economy to fuel growth
BehaviourExchange will revolutionize the way companies are doing business and will leverage Blockchain technology to fuel its growth and create a multi-billion dollar business.
Team
For more information:
- See our webpage
- Read our whitepaper
- Join us on Telegram
Hello!
The difference between what we do and what we are capable of doing would suffice to solve most of the world's problems.
- Mahatma Gandhi
BEX is about to level the playing field somewhat. Great to see some competent and capable competition entering this space.