Save Money By Licensing The Images Directly From Photographers

Do you know what is meant by ‘Stock photography’? It is not a kind of technique used to improve your photographic skills. Stock photography means the collection or supply of photographs which are licensed for specific uses. Who will be using this kind of images? Quite a lot of people. For example, let’s assume that a multi-cuisine restaurant is opening its branch in a new location. And, it plans to prepare a one-page flyer for distributing to the local people to create awareness about their brand. Besides listing the various food available in the restaurant, it needs some high-quality images related to the food. Hiring a photographer only for this purpose is not a great option because of the high cost.

What is the best option available to them? They can search for free images on the internet. But, it may not meet their expectations. Alternatively, they can visit popular stock photography sites like Shutterstock and look for royalty-free (RF) images. A royalty-free image doesn’t mean that you don’t have to pay any amount to use that image. It means that you can use the image by paying a one-time fee instead of the pay-per-use method where you need to pay every time you are using the image. Because it is a licensed one, you cannot simply download the image and use it for personal or commercial purposes.

Do you think that the full amount will go to the creator of the image? Sadly, not. They will receive only 30-40% of the amount because the remaining amount will go to the platform like Shutterstock on which the image is listed. As a result, the photographers are not able to get the full payment for their work. Not only that, they don’t have the freedom to set their own prices for the images. In a nutshell, the creators don’t get the rewards they deserve. How to find a solution to this problem?

Wemark proposes a simple but effective solution for the benefit of the photographers. How? It eliminates the middlemen by directly connecting the photographers with the advertisers/marketers or any customer who needs high-quality images. Besides listing their images on the Wemark platform, the photographers have the freedom to set the prices of the photos on their own. Also, they will receive 85-100% royalties for the images. In this way, they can get the true reward for their work.

As the Wemark platform is based on the blockchain technology, it ensures better security and transparency in the transactions. The photographers will be able to keep track of who is using their photos. Because there are no middlemen, the customers can directly communicate with the professional photographers to get lower rates. So, they can save a good amount of money if they need a large number of photos. The platform will be using its own cryptocurrency named Wemark tokens as the payment option because the transactions are automated using Ethereum based smart contracts. For knowing more information about the Wemark platform, kindly visit our website, ANN/Bounty Thread and Telegram

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