In my opinion, some people like the technology and the basic idea behind it, like it is written in the original whitepaper for bitcoin by Satoshi Nakamoto
https://bitcoin.org/bitcoin.pdf
Meanwhile I think most people are just attracted to it because they see an "easy" way how to make money.
Just my opinion, I would love to read yours.
i bet most of owner haven't read the original whitepaper.
i feel the same way as you do , easy way is a definite choice