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Unfortunately, most alt coins are priced in BTC or ETH. There isn't an option to buy majority of alt coins in USD or other fiat pairs. That's why you need to first buy BTC or ETH and then use that BTC/ETH to buy the alts you want.

Coin Marketplace

STEEM 0.25
TRX 0.25
JST 0.038
BTC 96978.69
ETH 3375.51
USDT 1.00
SBD 3.54