If you can figure out the right levels to buy and sell at, you can make quite a bit of money at those highs. The problem is knowing what point to sell and buy at. It always seems to go up way too high too fast, then it pulls back, then goes back up to near where it peaked, then it crashes, goes back up a bit, crashes, back up, etc. If you're just gonna buy it and forget it, you better buy in early, and then you still better know when to sell.