Gese as a security system that can protect against alcohol fraud from leading market professionals

g4r3ng (25)in #bitcoin • 6 years ago

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We know that the alcohol market remains one of the least developed in the use of digital technology. Alcoholic drink producers, sellers, and consumers barely interact with each other, causing problems for each of these groups :

Manufacturers are substantially limited in their capacity to effectively advertise their goods. In most developed countries, advertising of alcoholic products is strictly prohibited or partial. Manufacturers only have narrow tools to promote their products, such as partnerships with large chain stores or viral marketing. Due to this limitation, the effectiveness of ad campaigns is significantly reduced.
Sellers (shops, bars and restaurants) face difficulties in opening businesses and attracting new customers. In commercial areas, such as clothing or electronic commerce, there are many aggregators that allow the sale of targeted items based on user geolocation and preferences. There is no such tool in the alcohol market.
Consumers interested in buying high-quality alcohol face a product selection problem. Inexperienced buyers will have no trouble sorting through the various items displayed on ordinary store shelves. In the alcohol market, the problem of product selection is exacerbated by the abundance of counterfeit goods: according to various estimates, from 30 to 60 percent alcoholic beverages are fake.

What is a Gese.io ?

Gese is a community that unites all participants of the alcohol market :

Consumers who want to ensure the quality of purchased goods;
Local businesses that would like to use the platform for promotion and project financing;
Manufacturers that would like to receive direct access to the target audience.

Gese is a blockchain that tracks each bottle from the manufacturer to the hands of the buyer. This unhackable technology now contains information about the most copied product in the world.

Gese as a system grading with the fastest and easiest content access on the market. One does not need to scan the label the NFC tag embedded in each bottle will provide full information about the product.

Gese as a personal assistant with articial intelligence. It is a powerful data analysis system that selects recommendations for users and an eective marketing tool that provides reliable statistical data to the alcoholic beverage brands.

You can watch the video presentation of the GESE.IO project as follows :

Usefulness of Technology and Opportunities platform

The result of platform analysis, we developed a border solution that absorbs the economic quality and the best speed of the POS block box, smart contract for Ethereum platform, and ERC standard. The products developed by us combine the benefits of two blockhouse for a defined task solution :

In terms of POA architecture, it accepts speed and logic, allowing a comparable number of transactions limited only by the technical characteristics of the equipment, but not by the software platform.
In terms of Ethereum as a security of financial transactions and transactions through smart contracts.

The basic functions of the Gese platform are as follows :

Cashback for all in-app purchases
Alcohol authentication using NFC tags
Mobile app to scan tags
Personal assistant with artificial intelligence
Prizes for product ratings and reviews
Ad Exchange collects 1,022 metrics

We have already launch Gese mobile app for iOS and Android

The app allows you to scan QR code or to read NFC tag and be redirected to encoded url. Follow the links to download the app and be the first member of our counterfeit protection community :