Yea it's been getting rather silly with how ICOs have been. As long as you do the research and what a particular new coin brings as far as features, scalability, and solving a problem that exists, you should be fine. It's getting harder to find a legitimate good ICO nowadays. A lot of them is just "cash grabs".

As far as new coin investment advice, I just tell people to invest in what they find to be interesting a has the criteria that I mentioned above. It's important that people educate themselves on how a certain coin operates on the blockchain level to make a good investment.