This Massive Beauty Mecca is the Most Wanted

Saks Beauty 2.0 has what everyone needs!

Be sure to check out the next generation ("next gen") of beauty and wellness at the new Saks Beauty 2.0 located at Saks Fifth Avenue flagship store in New York City. This iconic Beauty 2.0 department is located on the second floor of Saks Fifth Avenue, and is an astonishing 32,000-square-foot of everything beauty and wellness! It's like a beauty fantasy come true when you step in and lose yourself in this spectacular beauty paradise island.

Saks Beauty 2.0 offers more than 120 cosmetics, skincare, fragrance, wellness brands and all the beauty experiences anyone can dream of! The future of beauty floor offers brow and lash treatments, spa rooms, laser hair removal, manicures, massages, meditation and even a unique procedure that is like an intensive facial workout for your skin. It boasts of tightening and toning your face, without actually engaging in a sweaty workout.

Here is a teaser of just some of the many beauty brands at Saks Beauty 2.0.

Before you lose yourself in Saks new beauty and wellness fantasy land, take a look at this floor plan -- no more getting lost in the accessories section!

Here’s a detailed description of the new Saks Fifth Avenue Beauty 2.0 — the next gen of makeup, skincare, fragrance and wellness.

BEAUTY CONCIERGE: Serves as the floor ambassador and can help with:

• On-demand booking of treatments
• Buy online and pick up in store
• SaksFirst Beauty information and reward pick-up
• Customer service

BEAUTY CURATOR: Brand-independent beauty consultant that is skilled at assessing a customer’s skin and recommending skincare treatment options from brands throughout the store.

CABINES: 15 spa treatment rooms, several of which are brand-dedicated: CHANEL, Clé de Peau Beauté, Dior, Kiehl’s Since 1851, La Mer, La Prairie, Martine de Richeville, Sisley Paris and SKINNEY MedSpa.

BEAUTY STUDIO EVENT SPACE: 850-square-foot event space for Saks or brands to host intimate events, including one-on-one makeup instruction and master classes.

SPECIAL EXPERIENCES:

• Brow services by Blink Brow Bar London
• Flower shop from EB Florals
• Natural face lifting by FaceGym
• Martine de Richeville’s slimming massage
• Laser hair removal, CoolSculpting, and more by Skinney MedSpa
• Organic manicures and meditation from sundays
• Custom fragrance blending and makeup personalization, and many more

SAKSFIRST BEAUTY: Saks Fifth Avenue’s SaksFirst Beauty rewards program hand picks luxury beauty samples and exclusive gifts for beauty obsessives

COMPLIMENTARY SERVICES: Saks New York offers Beautiful Discoveries, more than 85 complimentary services, including skin consultations, express facials, eye treatments, skincare and color tips, foundation matching, brow shaping, and more

VENDOR HIGHLIGHTS:

• Gucci’s first new beauty concept store in the United States
• Dior spa room modeled after the Dior Institut at the Plaza Athenée in Paris
• A Guerlain Parfumeur boutique offering 110 iconic creations where visitors can choose their own scent through a digital consultation and personalize their own bottle
• First of its kind CHANEL spa room modeled after the CHANEL au Ritz Hotel Spa in Paris
• Ex Nihilo Osmologue for creating demi bespoke fragrances
• Personalized leather lipstick cases at Givenchy
• Lancôme custom foundation mixing
• Bond №9 custom fragrance blending station

APOTHECARY: Saks’ 160-square-foot curated boutique of niche beauty products and expert favorites.
Total brands: 30 — Angela Caglia, Artis, Care/of, Christophe Robin, Chuda, Dyson, Foreo, GHD, Glow Recipe, Lancer Skincare, Leonor Greyl, Mario Badescu, Marvis, Mason Pearson, Moroccanoil, Omorovicza, Patchology, Philip Kingsley, R+Co, Raincry, ReFa, Rodial, RODIN olio lusso, Rossano Ferretti, Sakara Life, simplehuman, Slip, Supergoop!, Tammy Fender, Tata Harper

EXCLUSIVE TO SAKS NEW YORK: Art Meets Art, Bond №9, Burberry Bespoke, Cellcosmet, Decorté, FaceGym, 15 Brands and 5 Brand collections: Floraïku, Hotel Couture, L’Artisan Parfumeur, Martine de Richeville, NEST Fine Fragrance, Orveda, Penhaligon’s, Philip Kingsley, Prada Olfactories*, Proenza Schouler, ReFa, Maison Christian Dior, Viktor & Rolf Magic, Valmont

NEW TO SAKS NEW YORK (58 brands and 3 brand collections): Aesop, Angela Caglia, Amouage, Artis, Art Meets Art, Burberry Bespoke, By Terry, Care/of, Chantecaille, Christophe Robin, Chuda, Clive Christian, Brand collections: 3 Diana Vreeland, D.S. & Durga, Dyson, Foreo, GHD, Givenchy, Glow Recipe, Ex Nihilo, FaceGym, Floraïku, Frédéric Malle, Histoires De Parfums, Hotel Couture, L’Artisan Parfumeur, Lancer Skincare, Leonor Greyl, Maison Francis Kurkdjian, Mancera, Mario Badescu, Marvis, Montale, Moroccanoil, NEST Fine Fragrance*, Patchology, Philip Kingsley, Proenza Schouler, Natura Bissé, Omorovicza, Ormonde Jayne, Orveda, R+Co, ReFa, Rodial, RODIN olio lusso, Roja Dove, Rossano Ferretti, Sakara Life, Serge Lutens, simplehuman, SKINNEY MedSpa, Slip, sundays, Supergoop!, Tammy Fender, Tata Harper, The Perfumer’s Story, Maison Christian Dior, Valmont, Vilhelm Parfumerie

FULL BRAND MATRIX — Total 123 brands: Acqua Di Parma, AERIN Beauty, Aesop, Alexander McQueen, Amouage, Angela Caglia, Annick Goutal, Art Meets Art, Artis, Balenciaga, Blink Brow Bar London, Bobbi Brown, Bond №9, Bottega Veneta, Bulgari, Burberry, By Terry, Care/of, Cartier, Cellcosmet, Chanel, Chantecaille, Chloé, Christian Dior, Christian Louboutin, Christophe Robin, Chuda, Cire Trudon, Clarins, Clé de Peau Beauté, Clinique, Clive Christian, Creed, Decorté, Diana Vreeland, Dior, Diptyque, Dolce & Gabbana, D.S. & Durga, Dyson, EB Florals, Estée Lauder, Ex Nihilo, FaceGym, Floraïku, Foreo, Frédéric Malle, GHD, Giorgio Armani, Givenchy, Glow Recipe, Gucci, Guerlain, Hermès, Histoires De Parfums, Hotel Couture, House of Sillage, Jason Wu, Jo Malone London, Kiehl’s Since 1851, Kilian, L’Artisan Parfumeur, La Mer, La Prairie, Lancer Skincare, Lancôme, Laura Mercier, Le Labo, Leonor Greyl, MAC, Maison Francis Kurkdjian, Mancera, Marc Jacobs, Mario Badescu, Martine de Richeville, Marvis, Mason Pearson, Molton Brown, Montale, Moroccanoil, Mugler, Narciso Rodriguez, Nars, Natura Bissé, NEST Fragrances, Omorovicza, Ormonde Jayne, Orveda, Patchology, Penhaligon’s, Philip Kingsley, Prada, Proenza Schouler, R+Co, Raincry, ReFa, RéVive, Rodial, RODIN olio lusso, Roja Dove, Rossano Ferretti, Sakara Life, Salvatore Ferragamo, Serge Lutens, Shiseido, simplehuman, Sisley Paris, SK-II, SKINNEY MedSpa, Slip, sundays, Supergoop!, Tammy Fender, Tata Harper, The Perfumer’s Story, Tiffany & Co., Tom Ford