Mountain Dew is bringing zombies to life…. sort of .

 Have you seen the new MountainDew Walking dead AugmentedReality marketing campaign?

The Pepsi-owned beverage brand is partnering in a multi-million dollar deal with AMC’s “The Walking Dead” for its eighth season with an augmented reality app ( arcore/ arkit ?) that adds zombies to your capture environment (your pictures and videos)

The partnership will also include “The Walking Dead” branding on more than 100 million Mountain Dew product packages and a QRCode style scanner for bottle labels “The Walking Dead Encounter” app allows consumers to unlock “walkers”m(zombies) at store locations by scanning Mountain Dew packages and during Mountain Dew commercials during the season. The ads also trigger a behavior on your phone.

I’ve written about AR/QR databases and trigers before :

You NEED to see and think about what Snapchat is up to.
Snap Inc, owner of the video messaging service Snapchat has recently gone public with an IPO. Snap Inc has registered…medium.com

And I’m eager to see the technology go hands-free (which it can)

Load your Augmented Reality apps into a headset for hands-free demos! (just like 360 VR videos)
Have you seen a 360 video? Sure you have. Awareness about them has been spreading rapidly. Basically Accelerometers and…medium.com

It shouldn’t be too long before #AR is everywhere in our society.The gadgets get cooler every year.

Apple’s Augmented Reality Device for the year 2023.
me interesting news about the Apples’ alleged Augmented Reality technology has trickled out in the past few weeks. It…medium.com

Are you eager to add Zombies to your life?