ARAW: THE DECENTRALISED PAYMENT FOR E-COMMERCE ECOSYSTEM
What is E-commerce?
E-commerce could be to be the buying and selling of goods and services or the transferring of funds or data between parties over an electronic network (the internet). This type of business communication can be between consumer-to-consumer, business-to-business and vice versa.
It is no news that the e-commerce companies are now all over the place and taken over all business transactions.
It is obvious that in our today’s world, with the internet, you can stay from home and get all you want. You can work from home, shop from home, pay for services from your home and all kinds of activities as it is convenient, fast and safe.
The blockchain adoption is spreading real fast and crypto enthusiasts won’t be left behind in all aspect of business and social life.
However, there tend to be problems with some e-commerce companies with security, centralization and a host of others.
Araw has come up make e-commerce and payment accessible for the crypto enthusiast and also provide solutions to the problems faced with e-commerce companies using the blockchain technology.
The Araw platform is a decentralized platform built on the blockchain that will enable decentralized mode of payment in the e-commerce ecosystem.
The project has been under development for over 2 years and has its mobile apps in the UK Apple AppStore and the Google PlayStore since May 2017. Seeing what the blockchain technology is all about and following the blockchain adoption by many, the current project on the platform will be expanded to the Ethereum blockchain, thereby taking its platform to the next level in E-Commerce & Payment industry, and also providing cryptocurrency payments solution through the Araw Payment Gateway and Touch & Pay Card.
Due to the platform’s services on the blockchain, it will help in increasing blockchain adoption for regular people across the world.
The Araw platform is the first company in the UK that will combine the benefits of the E-Commerce and Payment industries; provide end-to-end solutions for E-Commerce Marketplace, Touch & Pay Cryptocurrency Card, Online Cryptocurrency Payment, and Unified Reward System on the Ethereum Blockchain and all this will be possible with the aid of the ARAW token.
The ARAW token is an ERC20 token built on the Ethereum blockchain which will ensure transaction is secure and also ensure development.
Using the ARAW token, The Araw Platform will offer a practical solution to the problems outlined in the introduction part of this article and as well have the potential to become the practical heart of e-commerce and cryptocurrency combined. The platform will be able to reward shopping with cryptocurrency by exposing the common person to the ARAW token.
The banking system will be able to access the value of the ARAW tokens and enable integration as it offers both the buy & sell of ARAW tokens instantly between a customer’s ARAW wallet and their bank account. Due to the liquidity of the ARAW tokens, customers will surely be attracted to join the Araw rewarding vendors which comes with other Araw offerings and will greatly expand the opportunities for rewarding buyers and mass increase in crypto-market participation.
Araw Touch & Pay Card is a single card solution for all reward programs a shopper may be interested in. It allows customers to earn ARAW tokens with their daily purchases as well as pay using accumulated ARAW tokens. This ensures that an average customer can easily adopt the use of the card due to its similarity with existing technologies, but now empowered with ARAW tokens which hold intrinsic value and never expire.
The Araw platform mode of operation helps a continuous circulation of ARAW token among all the market players;
Merchants need ARAW token to reward customers for assisting with the sale of their product, to compensate buyers when they rate products and to pay for deals.
Merchants pay customers with ARAW tokens as an incentive to increase their footprints of loyal customers.
Customers will be able to spend ARAW tokens to make purchases at Araw e-commerce marketplace.
Customers will be able to purchase ARAW tokens through Araw wallet using fiat or cryptocurrency.
Customers may be offered discounts in replacement for ARAW token.
Investors can buy and sell ARAW tokens from cryptocurrency exchanges.
Customers will be encouraged to hold tokens in their Araw wallet to get better futuristic value.
This creates a constant flow of ARAW token within the ecosystem; therefore boosting the value of the ARAW token and qualifies it for trade on an outside stock exchange platform.
The Araw platform will be able to increase blockchain adoption possible with these two main points.
E-Commerce: The sole aim of the Araw token is to be part of everyone’s daily shopping life without having them change their shopping behaviour. This can be achieved with simple and user-friendly e-commerce website which is transparently integrated with decentralized payment.
Decentralised Payment: The Araw platform will be a bridge between merchants, consumers, cryptocurrency exchanges, and the Ethereum smart contract that manages the liquidity of the ARAW token.
Seeing what the Araw project is coming up with, it is safe to say the platform will transform the e-commerce and payment ecosystem to a new level. One of the key focus of ARAW token is to be able to give unlimited access to cryptocurrency ownership which comes with benefits like potential rise in value. It is a great project for investors to jump in and explore with the platform.
For more information, see the following links;
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