Introduction

With games becoming a more common thing and serves as recreation or sport, the global games market has increased substantially in revenue over the year, rising to $116 billion in 2017 which is more times three of movie ticket sales which is $38.6 billion and bigger than the global sport business.

However, with the increase in the revenue of the game industry, game developers still pay outrageous fees in marketing to get their games to the public. This fee is about 50% of their revenue which has made some small game developers abandon their project as a result of this.

That said, centralization is the bane of the gaming industry as the industry still has a lot of potentials to grow in coming years if game developers can get support and promotion for their games at a reasonable and efficient cost.
EON foundation has come with EON platform to help game developers with a decentralized platform to launch their projects.

What is EON

EON platform is a product of EON foundation. It is a decentralized digital game distribution platform, where gamers can discover, share and play games. This platform also gives gamers the opportunity to interact and socialize with other games.

The EON platform is powered by blockchain technology and offers the 3 cores of blockchain technology which is security, decentralization and scalability. The platform is trustworthy, efficient, and globally accessible.

Digital Game Distribution Platform

The impact of blockchain has been felt massively in industries like finance, health, shipping etc. however, if blockchain is going to gain a massive adoption, applying it in the gaming industry cannot be overemphasized. Adopting blockchain in the gaming industry will be revolutionary and will have impact in area of digital game distribution, marketing etc.

In the traditional game world, developers pay about 30%+ of their total revenue to centralized game distribution platform such as Google, Apple, Steam to help with marketing and promotion of their games. They also pay a lot to advertising agencies like Facebook and Google.
With this huge marketing and promotion cost, game developers engage in aggressiveness and requires more effort to find users or players for their games than for building the game. This also increase payment for gamers.

Current Problem

There are a lot of problems in the gaming industry as regards game distribution. Notable ones are discussed below;

Payment

Games are majorly developed for the global audience. With this, developers have to integrate payment method that suite local markets. Since there are no distribution platforms that support all the currencies of the countries of the world, developers have to find local partners to handle distribution and pricing. This increases the cost and at the end of the day, some countries won’t still be able to play the game.

Additionally, this distribution platforms delay in remitting payment for developers and some as long as 60 days.

Game distribution and Promotion

Marketing cost is another concern for developers. The cost of new acquisition has grown from $1 to $12. To gain more exposure, developers pay over 30% of their revenue to distribution platforms. Aside the fact that these decentralized platforms are not transparent enough in area of return on investment (ROI) and conversion rate, developers are also not free to develop games for the real users; the game players. They are forced to develop their games to meet the specifics or rules of the distribution platform.

What’s worse with these centralized distribution platforms is that most of the traffics are fake and most developers have no idea on how to detect fake traffic.

ICO Details

The EON token will be the main currency on the EON platform and its designed to support the platform economy and also facilitate the growth of the platform. The token will serve as means of payment for services on the EON platform.

Token details

Token symbol: EON
Total tokens: 2.1 billion tokens
ICO supply (private & public): 30%
Soft Cap: 10000ETH
Hard Cap: 30000ETH
Token Price/Conversion Rate: 1 ETH = 21000 EON, 1 EON = 0.0280 USD (0.00004760 ETH)

More Resources, Visit;

Website: http://eontoken.io
Whitepaper: https://docsend.com/view/yuhe5nc
Telegram: https://t.me/eontoken

Author: https://bitcointalk.org/index.php?action=profile;u=1231391;sa=forumProfile

Watch out for my article on EON where I will be discussing on how #EON plans to solve these problems with their decentralized platform and how the platform works.

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