Philip Morris Used Tobacco Playbook to Hook Kids on Ultraprocessed Lunchables

A new study in the American Journal of Public Health traces how one of America’s most recognizable children’s meals was shaped by the same corporate strategies that helped sell cigarettes. Drawing on previously undisclosed internal documents, Laura Schmidt, Ph.D., found that Philip Morris applied its tobacco-industry playbook to develop, market […] The post Philip Morris Used Tobacco Playbook to Hook Kids on Ultraprocessed Lunchables appeared first on Activist Post.

Source: https://www.activistpost.com/philip-morris-used-tobacco-playbook-to-hook-kids-on-ultraprocessed-lunchables/

Author: Editor