Tech Blog #104 | OPPO Leads Chinese Smartphone Market..

Samsung was the first to enter the foldable smartphone industry in bigger scale. They dominated it until this year. Since their devices get boring, people tend to seek interesting and featureful devices. Unlike Samsung, most of other Foldable smartphone manufacturers tend to experiment new things, especially OPPO. And that has made them a fortune..

Oppo's performance in the foldable smartphone market in China has been nothing short of impressive, according to the latest report by Canalys which is none of the top global technology market analyst firm. The company managed to secure a dominant 31% market share in the Chinese foldable smartphone segment during the Q1 period of 2023. This significant increase in market share is particularly noteworthy, considering that Oppo held just a 12% share in the same market a year ago. That's a big jump for a year.

The success of Oppo's foldable offerings was primarily driven by the Find N2 Flip, which emerged as a key seller and captured an impressive 15% share of the foldable smartphone market in China during Q1 2023. Not only did Oppo perform well in its home market, but the Find N2 Flip also made a mark on the international stage, helping Oppo secure a 13% market share in the global foldable smartphone market during the same period. The Find N2 Flip was well crafted featureful device as I mentioned in my review.

China's foldable smartphone market is highly competitive, with all major vendors, including Oppo, Xiaomi, Honor, Huawei, and Samsung, offering their foldable devices. Despite the intense competition, Oppo managed to emerge as the leader in this segment, showcasing the strong appeal and popularity of its foldable smartphones.

It is worth noting that Oppo's success extended beyond the foldable market. In Q1 2023, Oppo also maintained its position as China's leading smartphone vendor, capturing an 18% market share in the overall smartphone market in the country.

Overall, Oppo's performance in both the foldable and traditional smartphone markets in China indicates the company's ability to meet consumer demands and deliver innovative and competitive products. The Find N2 Flip, in particular, played a crucial role in boosting Oppo's position in the foldable market, both domestically and globally. As the competition in the foldable smartphone space continues to intensify, Oppo's success highlights its ability to stay ahead and capture a significant portion of the market share.