I totally GET that this site was created by clockchainiacs and developers... but in order for this place to giddyup and run on a truly LARGE scale, you have to de-niche yourself from being a hangout for a bunch of techies. And that means they gotta have a really good PR front to smooth the waters when the shit hits the fan.

Lacking communication is DEATH in this market... all people need is a quick "Ooops, we fucked up and our team is all over that shit," and people will calm down and carry on.