Brand Genealogy - Behind every great brand is an even greater backstory
Behind every great brand is an even greater backstory
For every great brand it success story and Brand Genealogy is a platform that give you document stories of some of the iconic global brands that we love today.
When you read brand stories, you realise that brands are shaped by so many aspects, from sociological to psychological. You understand the motivations and thought processes of the people who started it, and weathered all the storms.
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