Growth Idea: Promoting Steemit or How to promote your own Steemit post while also evangelising Steemit

in marketing •  2 years ago

Growth Idea: Promoting Steemit

Or,

How to promote your own Steemit post while also evangelising Steemit

You are already a member of numerous social media groups and/or communities. Every Steemian can promote Steemit to their groups or communities using the suggested format.
 Format

 Find out how much #crypto I earned on this #blog post.
 You too can earn #Steem #cryptocurrency from #blogging on #Steemit

 [A synopsis of your blog post]
 e.g. Some growth ideas for #Steem #Steemit from #FacebookF8
 What do you think? or 
 [Any other call to action appropriate to your group or community]
 [Steemit post URL] e.g. https://goo.gl/jWsS3L

Types of groups

Steemit_Rocket.gif

Strengths:

  • Promotes your own post while simultaneously promoting Steemit.
  • Begin building your own community of people whom you help onboard. Especially useful for newbies to ramp up followers.

Weakness:

  • Does not manage a newbie's expectations from Steemit. Does the copy implicity imply free & easy money ?
Opportunities:
  • A true community driven, individual self-interest concept.
  • Building Steemit while building oneself.

Threats :

  • Formatting : Reformat depending on the platform e.g. with exceptions, Twitter has a 140 character limit.
  • Tone of voice : Use language & tone of voice apporpriate to your group and/or community.
  • Spam : You understand what is considered spam in your community or group. In some groups you may post every Steemit post that your publish. Other groups may require a more nuanced tactic: share only those Steemit posts appropriate to the particular group.
  • Measurement : Don't know how to A/B test copy for Steemit onboarding. Gut feel is that a form would be an unnecessary extra layer with unacceptable leakage. Do not have aqequate measurement tools. Cannot beta test efficacy of copy content. Need help on experimentation tools
     What say you, Steemit community?
    

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On top of that I suggest for us/Steemit Inc marketing to come up with some very good Steemit promotion posts tailored to each social media and let us as the community post them in our channels. I think these posts needs to be independent from other Steemians, ie not in Steemit groups on Facebook, and maybe also no Steemians liking the Steemit posts of others in all promotion channels. Next to that, I think a good set of posts needs to be collected (maybe Guilds and deep curators can help) that we as a collective will use in the Steemit promotion campaign on our own social media channels outside Steemit.

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us/Steemit Inc marketing to come up with some very good Steemit promotion posts tailored to each social media and let us as the community post them in our channels.

Yes, @edje
And also, any templates that the community could use and any Steemit Inc corporate social media posting guidelines. @lurvanic @andrarchy

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Agree