This campaign's main objective is to search for artists and designers in two states of Venezuela. People who have talent and want to monetize it.

AD

This has been the post on instagram that I activated the advertising.
You can access it at the link below.

Translation to English: Show your talent with our contest and earn STEEM. +150 Steem weekly. Join the world of cryptocurrencies.

Post on Instagram : https://www.instagram.com/p/CO3xk45rEY3/

Ad preview

News	Explorer	Stories

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You can know the Objective, the Audience, the Interests and other data about this campaign by entering the following link:

Day 2 - Advertising Campaign on Instagram

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Advertising Campaign Start - Day 9

Statistics from May 14 to May 23. The data is obtained from the Facebook Ads mobile app.

Results

In the performance of the ad we have:

Clicks on the link: 396	Amount Spent: $31.77
This number is the number of people who have entered Steemit.com	This is the amount that has been spent during these two days.

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Performance

People reached: 28,557	Frequency: 1,86
This is the number of times the ad has been shown to a person only once.	This is the average number of times each person has seen the ad.

The performance of our ad has averaged 3,173 people reached per day for a total of 95,190 in 30 days.

With respect to the average of day 5, the average result for the 30 days has decreased. This is because the ad is being shown more than once to the same person.

So I added another state to the list of placements where the ad will show. I have added the capital of Venezuela, Caracas.

Interaction

Reactions	Comments	Shared	Clicks
279	146	62	396

Our post has been commented 146 times by people requesting more information and one of the most important statistics is the Clicks, 396 have entered the Steemit website by clicking on the advertising link.

Audience

In the demographic data we have:

Men

Clicks on the link	Cost per Click	Reach
101	0.10$	10,312

Women

Clicks on the link	Cost per Click	Reach
295	0.07$	18,264

Ages

18-24	25-34	35-44	45-54
109	125	140	22

Reach by age

18-24	25-34	35-44	45-54
8,048	9,832	9,065	1,612

With this data we can improve the segmentation of the public. Here we see that the public with the age between 45 and 54 years and who have art as interests, are not interested in the advertisement or there is not enough population with these interests.

Locations on Instagram

This graph shows in which section of Instagram the ad was shown.

Clicks on the link

News	Explorer	Stories
272	5	119

Reach

News	Explorer	Stories
21,768	1,704	9,152

Location

The artists and designers of the Anzoategui state were the ones who were shown the ad the most. Anzoátegui has a larger population compared to the Caribbean island Nueva Esparta. Both are states in the eastern part of the country.

Clicks on the link

Anzoátegui	Nueva Esparta
278	118

Reach

Anzoátegui	Nueva Esparta
20,024	8,552

Statistics on Instagram

Conclusion

It has been 9 days since this ad was activated, having almost 30 thousand views and 150 comments from people interested in monetizing their talent. We have seen artists with excellent drawing and painting skills. Our statistics regulate a slight decrease in the reach that this has, it means that many people have already seen the ad, for this day I configured the audience by adding the Capital District of Caracas and the age has been configured from 18 to 40 years to optimize this ad.

Soon I will have a list with the new users who have registered thanks to this announcement.

Steem on!🚀

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Links:

• Day 2 - Reach: 8,463 | Advertising Campaign on Instagram [30 days - Budget $120.00]
• Day 5 - Reach: 20,557 | Advertising Campaign on Instagram [30 days - Budget $120.00]

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10% of the rewards from this post go to @promosteem.com

PromoSteem Team:
@arie.steem , @pojan , @ponpase

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