What Is Your Strategy for Optimizing Technology For Your Business Development

in Steem Entrepreneurs11 months ago

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Introduction

Technology is rated one of man's best discovery on Earth. It is the act of applying science into model work in order to solve man age long problems. For instance, traveling a long distance posed great problem with man. This is because the results is usually tiredness and exhaustion. The introduction of cars, airplanes, trains and other transport media solved this issue Coming back to the business world, Technology has strike a remarkable efforts in making sure that it goes smoothly. Pls permit me to explain the concept of promotion in business.

Definition Of Promotion In Business

Promotion in business can be referred to a form of advertisment whereby products or services can be shown to the world in either digital or non-digital format. Billboards or posters are examples of non-digital promotion. Websites or Business pages are form of digital promotion.

Benefits of Promotion
  • It Cover A Wide Audience: Promotion either digital or non digital is aimed at reaching large number of prospective customers. In the real world, billboards, flyers and other promotional items are read by more than 80% of the population. The digital promotional materials reached thousands and millions of prospective customers worldwide.
  • Sale Boost: The sole aim of any product's promotion is to boost the sale of that product. When the promotional materials are being placed for public view, there is a tendency that some percentage of the population will look for it (the product). Eventually, the product will be booked, paid and delivered. Then, the credit goes back to the company.

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From my Screenshot

Use of Technology In Business In Term Of Promotion

Digital promotion is usually achieved using the social media or webpages. Some companies just use the websites for their promotional activities but a greater percentage involues the social media to get more audience. Social media platform like Facebook, Instagram, TikTok, etc are widely used for promotional activities.

The first step is to open a business page in any social media adding the portfolio of the company. After this step, you are at will to begin your promotional activities. A vital tip is that you need to grow your audience in form of followers. Some companies who use this promotional way are phone brands, clothing brands, etc.

One of the notable phone brand I follow because of their consistency in promotion is Itel. Itel page is one of the active business page on Facebook. Months back, they released a phone called Itel S23 which they promoted on their page. Earlier this month, they released another called Itel S23+. This one really caught my attention because of constant promotion.

The advantage it has over non digital promotion is that the customer can review and send feedbacks or complaints to the company. In general, I'll say Technology is the backbone of the future.

Cc,
@afrizalbinalka

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Thanks For Reading

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 11 months ago 

Really interesting discussion about the role of technology in business and promotion. Technology is indeed the backbone of the future which presents great opportunities. Keep sharing these insights, hopefully more people can understand how important the use of technology is in the business world. Best of luck, bro @whizzbro4eva

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