It's almost like evil looks for empty people, where the seed of the word is not germinated in their heart. Satan snatches it up and it never grows. Their hearts are fertile soil, ready to grow whatever ideas land there and the devil has many sowers - schools, media, books, television. Once the lie is sown, people will guard the idea in their minds and shelter it from anyone willing to pluck it out. They hold on to their own destruction as if it was their righteousness. They have been deceived to believe that the deception and evil is their salvation.

"Every plant that my heavenly Father has not planted will be pulled up by the roots." Matthew 15:13