The Converter of the Three Giant Markets into One – The INS

Decentralized Consumer Ecosystem

The appearance of the World Wide Web within the framework of the Internet during the 90's has, for the first time, brought to life the opportunity of managing an effortless work, as well as the possibility of sharing the information in a simple and cheap way. In addition to that, various forms of business have been enabled at a low price, which gave the enterprises a possibility of using the electronic means of business. Today, the risk of not entering the modern business drags with it the possibility of a descending position on the market. The nature of the e-business provides a connection between the global markets and the entrepreneurs worldwide. That connection, as well as the introduction to the market diversities, inspires the progress and the improvement of each internal state business.
A Successful Trading Method Procreated by the Internet

Electronic Commerce is a type of business communication and transfer of the goods and the services of buying and selling via the network, which also includes the transfer of the capital by digital communications, as well as the marketing, the finance, the production, the sales and the administrative function of the company, which are all mandatory in the process of the trade. E-commerce has proven to be a very successful trading method worldwide. As the interest in the digital technology is generally growing, so is the virtual global market. The internet gave birth to numerous business platforms of all sorts, which resulted in mitigating circumstances for both the providers and the customers.

The expansion of the internet as an artificial and a parallel reality of the world today has, naturally, brought along many questions. When it comes to e-commerce, those questions, consider the security of an individual, as well as the future of the trade. The Internet is now as important for the economy of a country as energy and transport. The use of the Internet in this context promotes innovation and encourages the involvement of local companies in the global market.
Understanding the Original Idea of the INS System

The grocery market, one of the biggest consumer markets worldwide, is said to be growing up to reach 8.5 trillion dollars by the year of 2020. Due to such incredible progress and the consumers' constantly expanding requirements and needs, numerous companies have faced the need to create an online backup and, therefore, move the borders of their business to the limitless World Wide Web.

Understanding the current situational circumstances, the managing shades of the INS platform come up with an idea to create a unique invention which would simultaneously profit from the busy global market, the superior grocery market and the popularity growing electronic commerce and, at the same time, make the pattern convenient for every single segment of the business circle. What it actually means in a nutshell, is that INS strains for profiting from the three most successful trade chains out there while balancing the satisfaction of both the profiteers and the consumers.
The Fundamental Satisfactory Balance Tendency

What differs the INS platform from the other blockchain platforms before anything else is the unique principle of business management. Being rather a crossroads than a two-way street, the INS Consumer Ecosystem stands out as an intermediary between its own dependents. If you imagine the INS platform as the scales with two handles, holding two plates, one of which represents the consumers and the other one the manufacturers, you most certainly do have a clear picture of this simple but extremely smart pattern.
The Manufacturers
The companies or the individuals in the business of production of the groceries or the other consumable household items, which range from local farmers to large multinational companies, represent one of the scales' plates. Those sources are called the manufacturers, and they are the cooperators of the scale skeleton – the INS platform – by means of provision with the goods. The manufacturers are enabled to completely manage their own products on the platform, including the product publication, the pricing control, the delivery of the products ordered by the consumers, and the promotion of the INS ecosystem via bringing the traffic over through the derived apps. When it comes to cooperation between the manufacturers and the consumers, it includes no mediators; the exchange interaction is direct and it could also include marketing and promotions by the consumers which they later get rewarded for.

The Consumers

The other imaginary scale plate of the INS platform's targeted satisfactory balance is represented by the consumers. As it has already been said, the consumers are able to buy the groceries directly from the manufacturers, at prices which enable them to save up to 30% of the regular daily spent amount. In exchange for such a convenience, the consumers are requested to participate in feedback. For every feedback, as well as the activities such as references and promotions, the consumers are given certain rewards, here to be discussed later.

The Fulfillment

Evolving from the scale image to the previously mentioned crossroads-like visual setting of the INS platform system, it is inevitable to mention the three-part Fulfillment sector, which consists of the fulfillment center operators, the fulfillment center workers, and the couriers. The fulfillment center operators are the owners or the renters of the space where the goods ordered by the manufacturers are stored and the orders are assembled.

The fulfillment center workers are the employees of the center operators who act as the independent contractors, yet follow the instructions provided via the INS fulfillment app. Their obligations usually include collection of the products delivered to the fulfillment centers by the manufacturers, reordering the assemblage and passing the ordered goods further to the couriers.

The couriers are either independent workers or employed by a courier company who also rely on the INS fulfillment app in order to successfully proceed with the obligations of picking up the orders from the fulfillment centers and delivery of the ordered goods to the consumers.

It is in the INS's future plans to create a network of fulfillment centers in about a dozen of the cities all over the world, with an intention to consolidate the productive business processes, to expedite the adoption, and also, to bolster its own position by combining the online platform scale with the extent of The physical network of the fulfillment centers and the operations they provide with. INS intends to engage the independent fulfillment center operators, workers a, d couriers to join the INS ecosystem in order to help geographically expand.

Putting All the Pieces Together in Order to Create an Ecosystem Puzzle

The INS ecosystem is established upon the participation of all the above mentioned sectors: the manufacturers, the consumers, and the fulfillment and, of course, INS as the interaction provider and controller. In order to become an INS participant, the user needs to create an account on the platform. During the account creation, the system creates a user profile and a wallet. Every ecosystem participant is provided with a wallet and an opportunity to connect and interact with the other participants making smart contracts which are written directly into the code lines and they represent the self-directing contracts with the terms of the agreement between a buyer and a seller.

Upon becoming a participant, every entrant is placed on the platform in accordance to their role, as shown in the picture above. After the products are manufactured, they are forwarded to the fulfillment where they are collected, assembled, reordered and then further transferred to the consumers. Such procedure does not defy the assertion that the goods transfer between the manufacturers and the consumers is direct, since all the fulfillment workers are the manufacturers' employees. After they are served with the ordered goods, the consumers pay a very affordable discount price, and the amount gets divided on the platform in order to provide with fees both the manufacturers and their staff, the fulfillment. The consumers are enabled to pay in fiat, BTC, ETH or INS tokens.

The manufacturers are obliged to pay 1% of the transaction fees to the INS platform which, together with the manufacturers, provide the consumers with the referral rewards, as well as promotion, loyalty and feedback rewards. The above given image is the diagram of the before mentioned crossroads, with INS being the main street, the consumers – the most busy one, and the manufacturers and their team of helpers – the secondary ones. Taking into consideration both the previous scale view and this one, it is not difficult to conclude that the INS platform is multi-dimensional.

The INS Rewarding Principle

The token rewarding system has already been mentioned earlier, during the explanation of the benefits any consumer is granted upon registration to the INS platform. The INS token is a cryptocurrency and a crucial component of the INS ecosystem. It was created with an intention to ease up the process of goods exchange. The INS token is one of the means of payment within the ecosystem, as well as the rewarding prize. The wallets which come with every participant's account are where the tokens are safely stored.

When the consumers buy the products from the manufacturers, they are requested to give a feedback. After they proceed with the feedback, the manufacturers reward them with tokens for their loyalty, and sometimes even for the promotion or cross-marketing. The referral rewards for the consumers coming from the INS platform itself are also the token rewards. Therefore, while they are spending their own resources during the purchase, the consumers of the INS platform have, at the same time, two possible income sources, plus the price discount. The tokens that the consumers receive could be used as a means of payment on the INS platform exclusively, or converted to Ethereum coins. One Ethereum coin is equal to 300 INS tokens.

The Ecosystem Participants' Software in Production

The already mentioned fulfillment application is supposed to come in handy in the processes of keeping the record of the goods awaiting the delivery, as well as the organization of all the work procedures of the fulfillment employees. It is planned to be providing with the abilities of an organized coordination of the fulfillment workers between each other, as well as their interactions with the manufacturers and the consumers. The fulfillment application is supposed to be published on Android Play, while the fulfillment interface will be constructed to run in a browser, without any downloadable additions, and it will enable the setting of the fees, statistics management and earning notifications.

The manufacturers' web interface is to be constructed to run in a browser as well, implying no additional and unnecessary application installation, and it is supposed to be enabling the performance of all the actions, including product management, the stock control, the delivery supervision and the rewarding system.

The INS platform also has plans on development and publishing both the website and the mobile apps for the consumers, in order to make the purchase much easier. Not only that the consumers will be able to purchase and provide with feedback via the website or the app, but they will also have an easier access to the smart contracts, as well as the products. INS plans on publishing the app as an open source software on GitHub, but they are also going to publish an open source customization software development kit with tutorials and documentation to make the app customization process easier for the manufacturers with the needs to alter the app and release their own.

The Vision to Be Accomplished

The fact that the INS platform has chosen the global market as its main target is not surprising at all. In fact, it was quite a smart and a profoundly calculated choice. Considering the current state of the global market and taking the future predictions into consideration, the possibilities of the global market growth after the trillions predicted for around the year of 2020 go far beyond the potential of a human mind to imagine and comprehend. If the process of the globalization keeps the pace it is currently running at, the investments like the INS is being bound to face a great success and a voice heard worldwide.

More about INS World
Official website: https://ins.world/
Whitepaper: https://ins.world/INS-ICO-Whitepaper.pdf