ICO's Via The Lense Of Fracking
This Medium article is quite fascinating, it looks at the phenomenon of initial coin offerings by first going through the evolution (or devolution) of shale fuels and fracking. I have followed both quite closely and have never gotten involved in either.
"Stuck with dead assets on the balance sheet, companies started drilling on leases at a loss in the hopes that they might eventually recover millions of dollars in leasing costs. A very expensive lesson in option pricing, if you ask me"
https://medium.com/@Melt_Dem/drowning-in-tokens-184ccfa1641a