Great publication my fiend!
we all know the great reach that platform has at world level, of course with some exceptions of countries where it is blocked
And that's I think the biggest advantage of Facebook. Also, they are experts if it comes to massive adoption and making things easy. Something that may seem easy, but as the example of Steem shows, things may be really complicated.
Hi @neavvy
Yes. Facebook has many things in its favor, and what it has most is media power. on that is based its power and its reach.