Returning a bit at the beginning from the beginning of my career as a graphic designer, I wanted to solve this idea manually, creating an isologo for this graphic identity.
Starting from the most basic as it is manually sketching, since for a long time I do not do it this way, if not, I go directly to the pc to digitize without any main idea of what is wanted. Going back to the root of what it is to create a logo gives you a better perspective of how you can solve the approach you want to capture and then be able to digitize in any design software.
An isologo, is a graphic identifier used to sign the communications of an entity (company, product, service, institution, etc.). An isologo is the result of the union of a graphic symbol and a textual stimulus.
Article: Edagrdo Reyes.