What Is The First Word That Comes To Mind When You Think Of Donald Trump?

Marty Kaplan, Contributor
USC Annenberg professor and Norman Lear Center director
‘What Is The First Word That Comes To Mind When You Think Of Donald Trump?’
07/03/2017 05:44 pm ET Updated Jul 04, 2017

That’s the open-ended question a Quinnipiac poll asked Americans in May. The No. 1 answer: “idiot.”

Have you seen anything since then that would move the needle away from “idiot”? Or from “ignorant” (the ninth most frequent answer), or “stupid” (12th)? He doesn’t know what’s in the Senate’s health care bill. He’s not reading his intelligence briefings. He’s watching more Fox News than your cranky uncle. His behavior seems engineered to provoke responses like, “Can you believe what an idiot/ignoramus/stupid person Trump is?”

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I’ll grant you those aren’t exact synonyms. As Mrs. Bustard, my honors English teacher at Union High, always said, the reason there are different words for the same thing is that they’re not the exact same thing. “Ignorant” implies a lack of knowledge that can be remedied by education, while “idiot” suggests an irremediable mental deficiency. The difference between “idiot” and “stupid” seems subtler, and involves attitude. I’d also put “moron” in that cluster, which I was surprised not to see on the list of nearly 50 words.

It was Roget’s Thesaurus that encouraged me to differentiate among synonyms. When I first bought it, I hadn’t a clue how to pronounce “Roget” or “thesaurus,” but a note from Mrs. Bustard on a book report — she had beautiful handwriting — persuaded me that the 35-cent pocket Roget’s, though it cost a dime more than Mad Magazine, was worth it.

Early in the 19th century, British physician Peter Mark Roget invented an ingenious system to categorize the meanings of tens of thousands of words and phrases in a hierarchy of classes and sections. His taxonomy, like Carl Linnaeus’s organization of the animal, vegetable and mineral kingdoms, revealed distinctions among related items that an alphabetical system didn’t.

Today, with synonyms just a click away, Roget’s project seems sadly antiquarian, unlike the log-log slide rule, also invented by Roget, which Miss Bialecki, my AP physics teacher, made us master, and which fully merits its obsolescence. It’s Roget’s lifelong obsession with word lists that makes me want to organize the Quinnipiac answers.

Second on the Trump list, after “idiot,” comes “incompetent.” “Unqualified” is fifth; below that, “disaster” and “inexperienced” show up. Each of those accurately describes the president. It would not be redundant to use them adjectivally — “incompetent ignoramus,” for example — since technically there’s a difference between being a dummkopf and being a screwup.

“Liar” comes in third in the poll; the related “dishonest” and “con-man” turn up lower down. To me, this trio suggests moral culpability, as do “racist,” “bigot,” “dictator,” “evil” and “greedy.” The effect that those traits cause in us is captured by another cluster: “disgusting,” “despicable” and “embarrassment.”

I would draw a distinction between the 10th place word, “egotistical,” and — lexicological trigger warning — the 11th, “asshole.” “Egotistical” strikes me as a clinical diagnosis, as do “bully,” “narcissist” and “aggressive,” which are also on the list, as do the regrettably stigmatizing “crazy” and “mental.” On the other hand, I’d put “asshole” in the same group as “arrogant” (13th), along with “clown,” “buffoon” and “blowhard,” all of which imply volition or agency; all narcissists are not necessarily assholes. (The absence from the list of “juvenile,” impulsive” and “unstable” puzzles me.)

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To be sure, the poll reports positive words, too. “Leader,” “strong,” “successful,” “great,” “good,” “smart,” “decisive,” “negotiator” and “patriotism” turn up, roughly in proportion to his favorability with his base. But I don’t know what spin to infer from the answers “president,” “business