Survey says that 88% of Japanese people have heard of Bitcoin
A recent survey of 10,000 men and women across Japan shows that 88% of them have heard of Bitcoin. Among those with Bitcoin, 47% said they have used it in retail stores, but long-term investment is the main reason most respondents buy BTC.
Macromill Group, a global market research company with agencies in more than 90 countries recently conducted a survey on the awareness and use of Bitcoin among Japanese people. Ten thousand men and women between 20 and 69 years old from all over Japan participated.
The Japanese government legalized Bitcoin as a payment method in April. In July they declared Bitcoin sale free of excise tax. Since then, more Japanese have been exposed to Bitcoin online and offline, as more merchants begin to accept the digital currency and promote it in the process.
Among the 10,000 respondents, the Macromill Group found that 56.2% said they had heard about Bitcoin but do not know what it is. On the contrary, 31.4% said they know what Bitcoin is, while 12.4% admitted that they do not know what it is. The company summarized:
In general, the cognitive rate was high, 88%.
Of the respondents who had heard about Bitcoin, 82.9% said they had not bought it. Only 2.7% said they had bought it and currently own something, while 2% said they had bought it, but currently do not have it.
Using Bitcoin in stores
As more people start using Bitcoin and become aware of the digital currency, more merchants also attract them, from small stores to large retail chains.
The electronics giant Bic Camera, for example, began accepting bitcoin in all its locations across the country in July due to popular demand. The Bitcoin exchange Coincheck claims that more than 5,000 merchants in Japan accept Bitcoin currently, and add more regularly.
When respondents were asked if they had Bitcoin if they had used it to pay for goods and services in retail stores, 47% said yes, while 53% said no .
When asked what kind of companies they would like to see to accept payments with bitcoins, the most common response was "convenience stores", which 43% want, followed by "e-commerce sites", preferred by 40% of the surveyed. 31% said "restaurants and cafes", 29% "electronics store chains" and 28% "supermarkets".
Reasons to buy Bitcoin
Among respondents who currently have Bitcoin, 42% said they bought it because "they were interested in the virtual currency." The same percentage of respondents said: "I thought Bitcoin would spread in the future." Meanwhile, 33% responded: "I thought it would be profitable" and 30% said: "I like new things".
In addition, the majority of respondents, 54% , revealed that they bought Bitcoin as a long-term investment. Meanwhile, 42% bought it as a short-term investment, and 34% bought Bitcoin to pay for goods and services.
Source: news.bitcoin.com
Este Post ha recibido un Upvote desde la cuenta del King: @dineroconopcion, El cual es un Grupo de Soporte mantenido por 5 personas mas que quieren ayudarte a llegar hacer un Top Autor En Steemit sin tener que invertir en Steem Power. Te Gustaria Ser Parte De Este Projecto?
This Post has been Upvote from the King's Account: @dineroconopcion, It's a Support Group by 5 other people that want to help you be a Top Steemit Author without having to invest into Steem Power. Would You Like To Be Part of this Project?
This post has been ranked within the top 50 most undervalued posts in the second half of Nov 22. We estimate that this post is undervalued by $20.85 as compared to a scenario in which every voter had an equal say.
See the full rankings and details in The Daily Tribune: Nov 22 - Part II. You can also read about some of our methodology, data analysis and technical details in our initial post.
If you are the author and would prefer not to receive these comments, simply reply "Stop" to this comment.