Rai Blocks Rebrand To Nano - Is It A Good Time Change ?steemCreated with Sketch.

in #raiblocks6 years ago (edited)

Raiblocks Nano Rebrand:

Crazy news in the crypto world Raiblocks has rebranded itself to Nano. Do you feel that this is a good idea or a bad idea?

Personally, with my background in digital marketing, I really feel that this is a great move for the rai blocks company.

If you have been apart of the crypto movement for a while you will already know about Raiblocks had a rise from the ashes just around the December bull run period. Where Raiblocks went from $1.00 to $36's in the space of a few days.

For most of Raiblocks was the cryptocurrency bull run that we missed out on. It's the crypto bull run that we are all looking for.

Recently Raiblocks as gone under the knife in the marketing department and rebranded its self under the name Nano.

The Company felt that Rai Blocks was an awkward name to understand and felt that in order to meet a more popular adoption it needed a better name to describe the cryptocurrency.

This is a great time to undergo this change. I love the name and I am surprised that they could get the domain name https://nano.org/.

This shows that the company are serious players in the crypto world and want to compete with the other top more widely know cryptocurrencies like Ripple, Bitcoin and Etherium.

More Info - https://medium.com/@nanocurrency/the-rebrand-rationale-5c2f30af6e9c

https://coinmarketcap.com/currencies/raiblocks/

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I think it wont hurt the brand too much, just because it is bran new. But re-branding is always a dangerous move. @coincerberus

Just from my background in marketing, I feel that it is a really good time to rebrand plus I also dig the name.
We are starting to hold a lot of these companies accountable for their projects. I think that this is Raiblocks or Nano now showing us that they do take this seriously and that their quick rise in the crypto world was not just a fluke.

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