Cisco Digital Network Architecture technology

Adapting Cisco DNA, Amazon manages its third annual Prime Day, a time of 30 hours starting on Monday, July 10th where hundreds of thousands of sales are available to Amazon Prime members, using a gadget to help shoppers to scan and buy home products quickly and efficiently. Amazon did this by incorporating Cisco's Digital Network Architecture (Cisco DNA) into retail it stores providing network automation and security.

Having Cisco Customer Mobile Experience in-store allows for the immediate, invisible customer connection to Wi-Fi. This allows shoppers to access customized store experiences which can lead to omnichannel engagement, real-time sales assistance, and proximity selling.

Another way to brighten the customer experience is with Cisco Vision Dynamic Signage, a digital signage screen for stores that can engage with shopper's mobile phones. It's a beautiful display that physically enhances the experience but can also fuel revenue growth.

Amazon's Prime Day was predicted to reach high sales again this year—a sign that more and more shoppers want the quickest and easiest way to buy. Cisco's customer experience takes technology and makes buying the most compatible and customized experience for you.

Used with the permission of http://thenetwork.cisco.com/

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Ahmad Rezk