Here is a screenshot of the three current buy orders. Note the following facts:

1. Buy-in is a minimum of 0.0025 BTC (bitshares uses btc obviously)
2. There will only be 8.5 million Kexcoins available.
3. Orders will be processed ordered from the highest bid first. So if you bid the minimum 0.0025, it's likely you won't get in before all kexcoins are sold out.

Here's a screenshot of the current 3 buy orders (a couple of these were just tests by the team):

http://imgur.com/a/1mBAM

Source:
https://bitshares.openledger.info/market/KEXCOIN_OPEN.BTC

Personally, I'm gonna wait until the start of the ICO and see what everyone else is bidding and bid somewhere in the middle. I'm sure 8.5 million Kexcoins will sell out in probably less than an hour.

~= moxie =~