Art and Design Behind the Brand

As a brand new platform for outreach and community development, @BTUniverse is in the process of developing a comprehensive plan and schedule for content released in 2018.

In this article BuildTeam's art director @beekart will discuss some of the important design decisions behind the brand so without further delay we will turn the floor over to him to tell you about all the interesting decisions that went on behind the scenes to bring you such a visually appealing platform!

Hey Steemians! @beekart here and some of you might already know, I'm the Art Director for BuildTeam.

I provide the necessary visuals required to liven up blogs, brand products and design corporate/brand identities.

Our newest venture, BuildTeam Universe - @btuniverse - was a cool concept in a media platform designed to appeal to all age groups. It is an outlet where the builders behind @BuildTeam have a chance to write and publish important content that they feel like sharing. The funnest part about it is the fact that it isn't limited to the everyday happenings of its parent company, BuildTeam.

For example, on @BTUniverse you may find useful tutorials regarding different crypto projects like EOS, BitShares or even Steem.

Or as another example you may see interviews with prominent people here on Steem, surveys related to the cryptocurrency space or community posts that deserve the attention of the masses.

Anyways! I was put to work to create a deviation of the BuildTeam logo and brand for BTU.

Here's some of the work and graphics you can expect being used in the blogs and the overall visual style.