Hi my fellow entrepreneurs, i am back with another helpful tip for your business as an entrepreneur. The last topic I spoke on was on why you need to give your business an online presence as an entrepreneur, if you missed it you can visit it via the link.

In this post i want to show you steps on giving your business an online presence.

Taking your business online requires you taking a couple of conscious steps to be taken by you the business owner.

Plan having a website for your business:

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One of the important steps you need to take as an entrepreneur in taking your business online is to have an online store in form of a website for your business. A website is simply a web store just like we have physical stores. On your online store, you display all the products you deal on, so that visitors and customers can see them all and place their orders via online if interested.

Choose A Web Host:

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Just like in the physical world where you have to rent a space to set up your store, same is applicable to the online world. A hosting provider makes provision for a storage space on the web server, where all your files and data are stored. It is also responsible for delivering your website files and data as soon as a browser makes a request on your domain name.

Choose And Register Your Domain Name:

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A domain name is your company's address on the internet. Once users or customers searches for your domain name, it is converted to an IP address, then the hosting company will fetch all files connected to that IP address and provides all the information (pictures, videos and blogs) that is included in your website. Your domain name might be a .com, .net, .org, .biz etc.

Put Up Quality Contents As Regards Your Business On Your Website:

After getting a domain name, the next is to create your website proper and putting up the necessary contents that relates to your business. Your nature of business will also determine the nature of website you will create. If you are into buying and selling, your website should be an eCommerce website.

Optimize Your Website For SEO:

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Search engine optimization is a way of refining your website's content in other for it to get higher search engine rankings so as to drive visitors to your website, without paying for search engine placement. After building your website, the next step is to make it easy as possible for people to find it.

Channel Traffic To Your Website:

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It is very important to drive traffic to your website so that people and potential customers may visit your website and get to see what you offer. One of the best and fastest ways of driving traffic to your website is through social media. You can use facebook and instagram paid adverts as well as other social media platforms.

Convert Your Website Visitors To Become Buying Customers:

Getting people to visit your website is one thing, but the most important is to turn the visitors into paying customers. Your website alone can passively help with the conversion which shows that your business is a trusted authority for the
products or services you provide. But for more productivity in sales, do encourage your website visitors to share their email address, which you can then use for email marketing campaigns.

My fellow entrepreneurs, i hope you fine this piece of article helpful.

Best regards to @steempreneurship and @harferri for their good work in this beautiful community.