WordPress Basics Every Small Business Owner Should Know

WordPress is one of the most popular platforms used by small businesses for their website. While it’s a smart idea to outsource your small business marketing to a professional so you can focus on running your business, there are a few website fundamentals that are good to be aware of. Below we showcased a few WordPress basics every small business owner should know.

What is WordPress?

Chances are if you’re reading the blog post, you already have WordPress for your website platform, but in case you don’t and are considering WordPress, here’s a quick overview. WordPress is web publishing software you can use to create your own website. WordPress allows you to manage your own full-featured website using just your web browser, adding functionality and customizations through simple plugins. Its interface is very similar to Microsoft Word, making it easy for most people to work on a WordPress website for their basic editing needs. You can easily update and create your own content without having to learn how to code. There are thousands of themes and plugins that enable you to change the entire look of your website or even add features like an online store, a photo gallery, or a mailing list. While more comprehensive updates should be left to web developers, there are several very simple basics of WordPress that will help you manage your website.
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