Xs ENERGY

An energy drink without sugar, calories, or even caffeine? Unheard of! Yet XS Energy Drink co-owner and Laguna Beach resident David Vanderveen says he does it, in 13 flavors with a healthier approach than the Monsters and Red Bulls of the world.

What would you recommend or say to all the kids out there that dream of becoming successful businessmen like you, and getting involved in the energy drinks industry?
I would say live deliberately, which means living with a purpose. A purpose that they have to find. They should take time to figure out what they really care about. I think what's important in life is to find a destination that really makes someone the best in the world at, and generate enough value that people might give them in return. If people figure that out for themselves, everyday will be a passionate, fun exciting adventure.