AirAsia Planning Cryptocurrency-Based Rewards Program || Cryptocurrency 🌎
Malaysian affordable airline AirAsia is launching a cryptocurrency-based rewards program.
AirAsia chief government Tony Fernandes told the Nikkei Asian Review that its frequent-flyer rewards program is being regenerated into a cryptocurrency platform referred to as Big Coin. The move is a component of a broader effort to boost the airline's digital services and move the corporate toward a cashless system.
In the Nikkei article revealed weekday, Fernandes delineated a system during which customers might get seats, in-flight meals, seat upgrades and alternative services victimisation Big Coin, additionally to existing decree currency choices.
Most notably, he told the Nikkei Asian Review that he sees AirAsia launching the associate initial coin providing (ICO) At some purpose. Whereas Fernandes failed to offer a firm timeline, the article says the token might be offered in future 3 to 6 months.
No details are discharged nevertheless on whether or not AirAsia is developing its own block chain or utilizing associate existing platform.
Other airlines have been observing block chain as an attainable rewards program model in recent months.
Singapore Airlines declared last month that it absolutely was about to launch a personal block chain for its own frequent-flyer program, though it failed to specifically state it'd be developing its own cryptocurrency.
However, Singapore Airlines did note it had with success complete a proof-of-concept trial with KPMG and Microsoft, and a fuller implementation of the system might see the airline operating with merchants to change customers to pay their meals at numerous stores or restaurants.
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