Will blockchain social overturn existing social networks?

For users, is the blockchain social a more efficient and interesting social network?

The current social network is built with a centralized structure in which content is created by users, but rules are set by social networking sites such as content store and content distribution.The interaction between users is realized through a centralized social network, using which to communicate and maintain interpersonal relationships,obtain friends' dynamics and hot content.The social network as the service provider grasps and analyze the data generated by the user and benefits,then make accurate advertisement recommendations to earn money.

Originally, there is nothing wrong with it, but it has also caused some users' dissatisfaction, especially those who are sensitive to their privacy.

In order to shift the control of social networks from centralized companies (such as Facebook\ Snapchat\Twitter\LinkedIn, etc.) to individuals, entrepreneurs have thought of blockchain technology and tried to transform from centralization to decentralization through it .
The new social media platform is beginning to sprout: using blockchain distributed technology to make users control their own data.

How to understand blockchain social networks?

The blockchain is technically a distributed ledger solution that cannot be falsified to ensure authenticity.But for the average user, it is essentially a trusted, non-intermediary network platform.And on social networks, it is a trusted peer-to-peer social platform.The ONO (www.ono.chat) social platform is challenging the current state of centralized social networking. The way is to form a peer-to-peer network through blockchain technology.

ONO social networks are just on the contrary compared with centralized social platforms like Facebook and Twitter.The ONO social network allows users to run nodes on their own devices to access the network, nodes and nodes are interconnected in real time, and user information is stored in encrypted form on network nodes.According to the blockchain technology, data is stored redundantly and can only be viewed by people who master the private key.The network provides ONOT reward to users who make contributions or create and maintain content.

In this way, ONO establishes a completely different operation mode from traditional social networks:Return control of user data and information to individuals and provide incentives to contributing users.From this mode firstly it ensures the security of personal data, and secondly it is to stimulate everyone to make more contributions through the system mechanism.At this time, the network is no longer a central hub, but a pure platform where users can interact peer-to-peer.

This is what ONO has been emphasizing, creating a social network that does earn money through selling the user information.User interactions, such as sending messages, articles, pictures, and videos, are all in process of point-to-point.Visitors and content creators can get the corresponding contribution ONOT reward,ONOT is the value token of the ONO social eco network.

You create good contents, and ONO helps you to make money.The ONO gives the content control rights to the users themselves, and the users can create high-quality content and earn creative income.

Blockchain technology has raised new hope to quiet social media entrepreneurship.Innovations for original social media are mainly at the interaction level , such as Twitter's broadcast-style information release, Snapchat's self-destruct.But today's peer-to-peer social networks offer a new way of thinking.

Can it become into a mainstream social network?

Due to the equivalence of blockchain social networks, users can be more free and relaxed to do whatever they want, which makes more advantages than a centralized platform.
In the foreseeable future, peer-to-peer social networks are attractive to some users, such as users who have high privacy requirements for personal information and who are resentful of commercial advertising.Especially when users have a deep understanding of how social networks like Facebook and Twitter take advantage of their personal data— analyzing user preferences to push ads, etc.There will be a increasingly demanding that users can control their personal information and content through a distributed network.

But for most users, especially young generation, are open to privacy and commercialization, so blockchain social networks will face bottlenecks.User needs and usage scenarios are the key to driving its development. Technology is important to meet social network demand.

Peer-to-peer social networks want to drive growth through incentives.ONO users can get the ONOT from the community after successfully posting interactive content, and ONOT can also be sold to dollars on the corresponding exchange.This set of incentive logic is perfect, taking all various social media contributors into consideration.But whether or not it can be eventually loved by the majority of users ?It does not depend on this incentive system, but on the core needs itself: whether it is a more efficient and interesting social network.

In summary, blockchain-based social networks are essentially decentralized, which breaks the rules of existing social networks.The future of blockchain social networks depends on whether users care about the centralized mediation.Are users really concerned about centralized control, security, and privacy?If most people don't mind, then blockchain social networks are inherently difficult to make a difference in the short term.If they really mind, the revolution is coming. Everything depends on changes in social values, and technological changes can only accelerate or delay it.

Here are three trends in the future of blockchain support for social media:

1.Online authentication.There are a lot of robot problems on social media platforms, and business owners are increasingly looking for customer development to increase their return on investment.The ability to verify identity through blockchain technology and smart contracts has attracted many business owners
2.Blockchain and cryptocurrency collections also affect the future of social media.
Smart contracts and blockchain technology will also affect the spread of low quality content.In future social media networks, content distribution will be based on verified information and traceable data dissemination, preventing low quality content spreading.