ICO Review WhatsOnPic

nsamir (-1)(1)in #blockchain • 7 years ago

What’s On Pic is a unique platform that will create a more immediate connection between stores and buyers through photos.

What is What’s On Pic?

What’s On Pic is a unique platform that will create a more immediate connection between stores and buyers through photos. It will allow consumers to bridge the gap between online shopping and social browsing by tapping an image to instantly make a purchase.

What’s On Pic will let users tag any photo on the Internet and social media networks with the iOS, Android applications as well as with browser extensions. Artificial intelligence algorithms will allow recognizing the products in the photo as well as all the duplicates of this photo on the Internet.

By tapping the desired product in the picture, the user will see more information about the product and get links to the stores to proceed to purchases.

In addition, tagging the products in the photos provide users with cashback rewards. When a purchase takes place, the publishers of the photos will get a reward from the purchase made through their posts.

To make our users enjoy their shopping experience, we create a simple and intuitive website with the user-friendly interface so that they could track their rewards and revenue.

https://youtu.be/aukwIkvIs-I

Mission

What’s On Pic mission is to improve the e-commerce landscape by providing the best online shopping experience for our users all over the world.

Vision

What’s On Pic vision is to be the world-leading platform that builds strong connections between consumers and stores through photos and offers benefits for all its participants.

What is AWT token?

WhatsOnPic token (AWT) is the world's first token secured with working business model and growing audience of E-commerce market. Our business model allows members to interact with the platform and get incentives in AWT tokens. Members of the WhatsOnPic community will earn tokens when the purchase takes place through the posts that they tagged.

We will encourage the use of tokens that can be traded, redeemed and used for services within WhatsOnPic platform. The value of AWT tokens will be enhanced over time due to the development of the service and the increasing number of users who will raise the demand for tokens. This will allow our participants to get more rewards and benefits.

How does WhatsOnPic work?

WhatsOnPic will let users tag any photo on the Internet and social media networks with the iOS, Android applications as well as with browser extensions. Artificial intelligence algorithms will allow recognizing the products in the photo as well as all the duplicates of this photo on the Internet. By tapping the desired product in the picture, the user will see more information about the product and get links to the stores to proceed to purchases.

Members earn AWT each time when a purchase is made from the publisher's post.

Market Outlook

E-commerce market is keeping slightly growing. Taking into account that it is transforming now merging with social networking, it is expected to grow more. More than 61% of global consumers believe that online shopping saves money, and the price is the most important factor when deciding where to buy. What’s On Pic provides customers with a list of stores where they can buy the desired product at the best price. Thus, customers will get more opportunities to choose the best product for them and stores will increase their customer flow.

E-commerce market keeps growing and doesn’t seem to slow down. In 2017, retail online sales amounted to 409.2 billion US dollars and are projected to surpass 603.4 billion US dollars in 2021. The growth is also observed in the mobile retail commerce with 34.5% of sales made from mobile devices in 2017 and expected 53.9% in 2021.

ROADMAP

2017

Detailed study of affiliate, cashback services, and impulse buying market

Legal issues analysis for service launch in particular countries

Competitive landscape analysis

Creating specifications for the server part, and the web and iOS clients

Team building

Drawing and approval of design

Implementing core functionality

Launch of iOS client development

Completion of the server part development

Connecting affiliate aggregators and individual trading platforms

Implementing the feature of rewards allocation to users

iOS client development

Launch of WEB client development

2018

Encryption and secure data storage system

Launch of beta version of iOS client

Launch of beta version of the Web client

Mass testing

Bug fixing

Implementation of additional functionality for iOS in connection with the release of the new version

Intelligent matching system (photo-based) beta version development

Publishing iOS app

Audience testing, targeting

Implementation of the functionality of referral bonuses for inviting new users

Implementation of the functionality providing the viral effect

Implementation of systems development technologies: image recognition system, user clustering

Finalizing app development

Project launch in North America (the first stage – 2 countries)

Morphological and semantic text analyzer

Launching an application for iWatch

User clustering system

Connecting new stores

2019

Implementing own trading platform based on dropshipping technique to increase profitability

Connecting new stores and content monetization platforms / affiliate aggregators

Development of the web platform functionality

Implementing using ICO user tokens for purchasing in our store with dropshipping technology.

Improvement of artificial intelligence algorithms for recognizing products in the photo. More precision photo recognition with branding recognize (Image recognition system)

Improving interface for support native futures of iPhone X (FaceID recognition, Spread 3D touch over interface, 3D touch on application with context menu: Create post, Check balance, Discover)

Implementing own trading platform based on dropshipping technique to increase profitability

Developing support of ICO tokens in application and add ability to earn tokens instead of USD

Implementing Android client

Implementing client for iWatch (Checking balance, statistics, count of view)

Connecting new stores and content monetization platforms / affiliate aggregators in the countries of the second stage

Project launch in Europe and Asia (the second stage – 10 countries

Start of a marketing campaign in the countries of the second stage.

2020

Deep integration with social networks, and developing Google Chrome plugin for identifying goods on pictures and providing easy to use links to proceed purchases.

Implementing own API for integrating new partners

Start of the token buyback program

Covering an estimated target audience in the first stage countries

Connecting new stores and content monetization platforms / affiliate aggregators in the countries of the third stage

Project launch in the countries of the third stage (the third stage – 14 countries)

Start of a marketing campaign in the countries of the third stage.

Covering an estimated target audience in the second stage countries

Covering an estimated target audience in the third stage countries

System adaptation and intelligent selection algorithms tuning in accordance with local and mental audience specifics

2020+

App launch in 29 countries and further scaling of the project around the world. As What'sOnPic evolves we envision the service becoming an invaluable and trusted part of members everyday life.

Team

Nikita Alekseev: Co-Founder | Chief technology officer

Semen kakaulin: Co-Founder | Investment director

Daria Zubko: Head of Marketing

Eugene kalyada: Lead Front-End Developer

Konstantin Zorov: Lead Back-End Developer

Max dovbish: Front-end engineer

Max Lebedev: Head of Design

Oleh zavodenko: Financial and Business Advisor

Olga Orekhova: Legal adviser

Dmitriy Mankov: Front-end engineer